Mobile/PDA About Us Advertise here


		User name	Password

		Not registered yet? Register here. Lost your password? Click here.

Browse by topic

News

Xbox 360 prices to drop in Europe at week's end

10 March 2008 13:35 by Rich "vurbal" Fiscus | 5 comments

Starting on Friday, March 14, Microsoft will reportedly be cutting the price of the 20GB Xbox 360 in Europe to 270 euros. This represents a drop of 80 euros. Meanwhile, in the UK the price of the entry level model (with no hard drive) will be slashed �40 to �159.99.

Microsoft says the UK price was chosen based on the fact that it's "the price point where a console's audience begins to expand." Many industry analysts have been predicting this move for some time due to increased competition from the PS3, which has been steadily gaining market share for the last few months.

Both Sony and Microsoft have tried to position their consoles as home entertainment machines rather than simply game platforms. Microsoft, with their Xbox Live Marketplace, has been far and away more successful to date.

However, with the end of the Blu-ray / HD DVD format war, the inclusion of Blu-ray playback on PS3s and Sony's access to their own content, through Sony BMG's music and the movies owned by Sony Pictures, puts them in a position to be nearly instantly competitive when they get an online service in place to take advantage of it.

Game Consoles

Microsoft Xbox 360 HDMI

Sony PlayStation 3 40GB

Nintendo Wii

Afterdawn Members Recommend

WiiWare finally launched in Japan (26 March 2008)

Guitar Hero coming to the DS (21 March 2008)

WinDVD9 supports TrueHD and DTS-HD (18 March 2008)

iTunes adds C4 content (18 March 2008)

Xbox 360 sees huge sales spike in UK (18 March 2008)

Xbox 360 shortages causing lagging sales? (16 March 2008)

US Xbox 360 price cuts should be coming, says analyst (15 March 2008)

Wii back on top in Japan (15 March 2008)

Fox to cut prices on Blu-ray catalog (13 March 2008)

Xbox 360 not adopting Blu-ray (13 March 2008)

New, larger HDD model of Xbox 360 coming? (9 March 2008)

Sony and Microsoft in talks for Xbox 360 Blu-ray drive (7 March 2008)

European Xbox 360s to see price cut? (5 March 2008)

Another PS3 price cut is coming, says iSuppli (3 March 2008)

Wii dominates consoles in Japan again (28 February 2008)

Microsoft finally pulls plug on HD DVD add-on (24 February 2008)

Microsoft talks about Xbox 360 sales and Blu-ray drive (22 February 2008)

Xbox 360 sees price drop in Canada (21 February 2008)

Microsoft and Paramount team up for digital downloads (18 February 2008)

iSuppli: Wii to pass 30 million in 2008 (15 February 2008)

PS3 beats out Xbox 360 in US January sales, says NPD (15 February 2008)

New, cheaper Xbox 360 model coming to Japan (4 February 2008)

« Previous news article
Beatles finally coming to iTunes?

Next news article »
EMI stays with IFPI, but only at reduced cost

Post your comment

Discuss this article!
jove (Newbie) 10 March 2008 22:31
about time! now lets see if the ps3 keeps outselling it or if it doesnt move much more now! [ + quote]
Hunt720 (Junior Member) 11 March 2008 0:38
*Quote:* now lets see if the ps3 keeps outselling it or if it doesnt move much more now! Translation: THE EXACT POINT OF THE ARTICLE. [ + quote]
vinny13 (Member) 11 March 2008 18:21
It won't last lol Just makin' room for the 60GB... Anyways, this is good for the consumer because this will most likely cause a PS3 price drop sooner then planned :) [ + quote]
wetsparks (Member) 14 March 2008 21:26
Sony will more than likely sit tight and wait to see what this price drop will do for Microsoft. Europe is the only area where Sony is making money on the PS3 because of conversion rates so they are in no hurry to drop the price there. Though if Microsoft starts to move some consoles they will have no choice, though they do have the advantage on being able to drop prices closer to the release of GTA4. [ + quote]
hamzahas2 (Junior Member) 27 March 2008 16:02
the game syistom that i want is nintendo wii [ + quote]