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Hulu continues rapid growth in March

29 April 2009 20:23 by James "Dela" Delahunty | 3 comments

NBC Universal and News Corp.'s Hulu online video service took the No. 3 spot last year for Internet video. It was launched about 13 months ago, and has grown considerably in that time. During March, over 380 million videos were viewed on Hulu, a 14 percent rise from February, according to ComScore.

The site gathered 41.6 million unique viewers last month, with a growth rate that outpaced YouTube and the overall online video industry. The growth of Hulu shows the migration of viewers toward long-form videos on the Internet. The average Hulu video was almost twice as long as the overall average online video, according to ComScore.

It's not a surprise at all that Google Inc.'s YouTube was the dominant video site in March, accounting for 49 percent of all video views and 59 percent of viewers. The company is looking to fight for Hulu's new found audience having recently announced agreements with content companies that would bring full length movies and TV shows to the website.

Permalink to this article | Topic: Online video

comScore: YouTube still easily dominates online video (1 October 2009)

Hulu going international soon (7 May 2009)

Disney now a partner in Hulu (30 April 2009)

YouTube to add more full-length content (29 April 2009)

Joost courting satellite and cable providers (23 April 2009)

Hulu App coming to iPhone? (17 April 2009)

Full-length Sony films headed to YouTube? (6 April 2009)

ABC content headed to Hulu? (27 March 2009)

Hulu becomes number four video site in the US (23 March 2009)

Hulu's first year sees growth but also warning signs (16 March 2009)

Hulu adds social networking (13 March 2009)

Hulu blocks Boxee RSS feed hack, Boxee fights back (7 March 2009)

Hulu content removed from TV.com, Boxee (23 February 2009)

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Discuss this article!
Moomoo2 (Member) 29 April 2009 23:17
I've loved Hulu ever since it unveiled. [ + quote]
bomber991 (Junior Member) 30 April 2009 7:12
You know the only complaint I ever hear about hulu is that you have to be in the USA to watch it. [ + quote]
kubapolak (Junior Member) 2 May 2009 12:55
I love Hulu as well. Great content and good quality videos! [ + quote]