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DVD rental revenues overtake VHS

25 March 2003 8:53 by Jari Ketola

DVD rental revenues overtake VHS The DVD rental revenues overtook VHS rental revenues on the week ending 16 March 2003 in the United States. That's the first time in the history of the DVD-format. In numbers of units rented, VHS still beats DVD with its 54 percent share of the market.

According to Bo Andersen, President of Video Software Dealers Association, consumers have learned to appreciate the quality, convenience, and value-added features of DVDs.

The DVD-Video format was released only six years ago. It has been a huge success since the very beginning.

Source:
Europemedia


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