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Online video will grow to $6.3 billion in 2012

30 January 2007 20:13 by James "Dela" Delahunty | 2 comments

It doesn't take an expert to realize that the demand for online video content has never been higher, or even that the demand does not actually fall completely with major content companies anymore. Obviously, selling videos on a service as popular as iTunes has to be lucrative, but even places to get free video content, like YouTube, are raking in money from advertising.

Informa Telecoms & Media estimated that the total revenue for online video will expand to $6.3 billion by 2012. Right now, online video content is responsible for an estimated $538 million in the US alone. These details will undoubtedly attract many more players into the online video market, whether its to sell premium movies or host free homemade videos.

So far, the selection of movie download services have their undesirable limits. For example, most consumers would pick watching their premium video content on a TV screen instead of a PC monitor, and so far, download-to-burn services fall short. Devices like Apple's upcoming AppleTV aim to close that gap and give consumers more reason to pay for video content.

Source:
Ars Technica

Permalink to this article

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Lions Gate adds movies to iTunes (12 February 2007)

Disney sold 1.3 million movies on iTunes (2 February 2007)

Viacom demands YouTube remove content (2 February 2007)

YouTube revenue sharing will not be an easy task (31 January 2007)

Amateur filmmakers use video sites to get paid (27 January 2007)

Bill Gates says Internet will revolutionize TV (27 January 2007)

YouTube users will soon get share of revenue (27 January 2007)

Google announces plans for Google Video, YouTube (26 January 2007)

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Discuss this article!
lxfactor (Senior Member) 30 January 2007 20:58
apple tv is awesome! ima wait till they lower the price some.. and come out in bigger sizes! [ + quote]
solarf (Member) 31 January 2007 7:08
how awesome is it? And where ca I learn more about it? [ + quote]