Bertelsmann gets ready for the launch of legal Napster

Written by Petteri Pyyny @ 11 Jul 2001 12:53

Bertelsmann's music services arm, BeMusic, has been restructured to get ready for the launch of new legal Napster in this summer. Bertelsmann announced few personnel transfers within its different departments.

Bertelsmann plans to bring all its direct consumer sections under BeMusic, including online retailer CDNow, its recently acquired online music storage service MyPlay, its music club division BMG Direct and its alliance with Napster.

Formed earlier this month, bringing 23 million subscribers and customers under the umbrella of Bertelsmann's eCommerce group, BeMusic will be split into three divisions: BeMusic Direct, BeMusic Services and BeMusic Digital.

source: Reuters

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