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MPAA's plans for the future

Written by Andre Yoskowitz (Google+) @ 26 Apr 2007 12:30 User comments (17)

MPAA's plans for the future In an astonishing announcement by the MPAA at the LexisNexis conference this week, Dan Glickman has stated that the movie studios have fully committed to interoperable DRM and believes that consumers should be able to play their legally purchased video material on any item in their household. Glickman also surprisingly announced that a plan was in the works to allow consumers to rip their DVD's for use on home media servers and iPods.
The plan is still in early stages but is a huge shift from the normal movie industry mindset. Throughout the speech Glickman stressed that DRM must be in use but should not restrict the consumer.

He also stated that the movie studios were willing to have a technology summit where content producers, IT companies and academics could work as a team to get DRM issues resolved. He made a point to show off Movie Labs, a $30 million dollar project funded by the studios as proof that all in involved where committed to inoperability.

In response to questions about the ripping of DVDs, which is currently illegal under the DMCA, Glickman answered that consumers would legally be allowed to rip their movies but suggested that some form of DRM would still be necessary. He did not elaborate.

The MPAA, just like the RIAA has done recently, recognized that DRM progress needs to be made soon or consumers will turn back to piracy as a primary means for acquiring content.

In all, Glickman and the MPAA still believe that DRM is a necessary "enabling tool" but they have made a huge step forward in wanting consumers to be able to play their legally purchased content on any player, by any manufacturer. We hope to see more progress in the future, but the MPAA has made a very good first step.

Source:
Arstechnica

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17 user comments

126.4.2007 13:02

i'm glad people are seeing DRM is just a way for a company to force you to stay to their line of products, because if something is release, there is a 100% chance of it being pirated. even maya, a multi thousand dollar program, i have at one point "owned".

226.4.2007 13:03

wow! still no post here!? :p

this is great news!!!
God bless the MPAA!!! -not

DRM is still necessary, wht the hell???

what are you on drugs or what????

This message has been edited since its posting. Latest edit was made on 26 Apr 2007 @ 13:26

326.4.2007 13:27

Holy god jesus christ. They're finally beginning to understand this just a little bit.[claps hands]

This message has been edited since its posting. Latest edit was made on 26 Apr 2007 @ 13:34

426.4.2007 15:11
fgamer
Inactive

I think their starting to realize that if you srew the customer over with your invasive nasty DRM technology, they'll find other means of obtaining DRM free material.

526.4.2007 16:31
duckNrun
Inactive

I was under the impression that at least the part about ripping a disc to a PC or media server was previously agreed upon by this lot in exchange for MS and Intel backing HD-DVD (and then Blu Disc followed suit with their own agreement). It wasn't a year ago (probably six months or so in reality) that the talk about 'managed copy' was being spread as 'news'

So really nothing new here. They still state DRM is needed and they re-iterate that managed copy will be worked out to being allowed.

626.4.2007 17:06

too little too late i think, by the time they get DRM sorted out therell be a faster better way to obtain content than going down to the department store, and buying a dvd then ripping it and converting it, (even if it is legal)

they should have done this years ago.

726.4.2007 17:31

I am kinda happy that they sound like the want to move in the right direction but its always some underline BS that is never mentioned and some people be surprised by in the near future.

827.4.2007 2:35

Interoperable DRM = a lock that everyone can pick

What's the point?

927.4.2007 5:50

"blah blah blah blah WE STILL EMBRACE DRM blah blah blah"

thats all i read...

This message has been edited since its posting. Latest edit was made on 27 Apr 2007 @ 5:51

1027.4.2007 6:11

did jack valenti dying have anything to do with the mpaa's switch on the stance of being able to backup your dvds?

1127.4.2007 7:11

Lets also face what they are saying

One DRM Only

so in simple terms

You will have to buy new players, thats ok, you dont have to buy a dvd player since you own one, why dont you just buy a hddvd or a br so we can apply this and stop piracy together???

I say like Heck im buying them, Ill switch technologies when technologie swits me, no when you have a great idea on how to change your world, I aint your puppet!

1227.4.2007 12:51

It seems that they are beginning to see the light. Well done. I always thought that they should overkill the DVD's that we hire/rent but the one's we purchase should have no to minimum protection cause we should be able to make legal copies for safe keeping so we do not damage out originals.

1328.4.2007 7:04
hughjars
Inactive

Quote:
In response to questions about the ripping of DVDs, which is currently illegal under the DMCA, Glickman answered that consumers would legally be allowed to rip their movies but suggested that some form of DRM would still be necessary.
- Well credit to them for starting to wake up on this.

Now we just have to get them to stop crucifying the ordinary regular guy over this supposed 'piracy' BS nonsense.

Sharing is not theft, never has been and never will be.
This message has been edited since its posting. Latest edit was made on 28 Apr 2007 @ 7:04

1428.4.2007 19:56

If I wanted smoke blown up my butt, I'd climb to my roof and sit on my chimney! Doesn't everyone know that a + added to - = absolutely nothing. What you're going to make it easier to do what we're already doing because of your DRM? Please! What's the point? Get rid of it, period. That's the only real +! I can get LipService from my woman!

153.5.2007 1:54

Originally posted by georgeluv:
"blah blah blah blah WE STILL EMBRACE DRM blah blah blah"

thats all i read...

That's no news. What the announcement means is this:
"F...! None of the threats, bribes or almost- or totally illegal actions worked, we're losing! All right, you won this round, but we'll still find a way to stick it to you and take money for enforcing something less obviously useless"

163.5.2007 9:07

What I gathered from the article is that the MPAA would rather have a DRM that prevents piracy, rather than restrict it's use from a consumer who legally purchased it. Which, despite the many people still whining, is probably the most sound and fair point of view.
I am, however, on the "i'll believe it when I see it" boat.

173.5.2007 12:14

oofRome, i still have a dvd wich works with certain DRM wich is different from the DRM a DivX player(wich i believe DivX doesnt have DRM anyway) but my point is, that if they standarize it most surely it would be in the manner of

Ok now everyone with a dvd player and a DivX player and every other player i forgot to mention, has to buy the new and improved BR or HD player per sei.

And you would wonder, -wow what is so improved-
and they´ll say
o DMI and a lot of new stuff and also the same DRM for everyone
and there is just where i say
-#$%ck it. I wont buy a new player nor embrace new technology only so you can stop losing money

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