AfterDawn: Tech news

Transformer HD DVD not selling as well as reported

Written by Rich Fiscus (Google+) @ 27 Oct 2007 0:03 User comments (27)

Transformer HD DVD not selling as well as reported Anonymous representatives of two movie studios backing Blu-ray technolgy are reportedly claiming Paramount is inflating sales figures for the Transformers HD DVD release. Based on Paramount's numbers the Title sold more copies than any other hi-def release to date in both the first day and first week of sales. According to competing studio insiders that's not even possible.
One studio source said "Here's the dumb lie: they've claimed to sell 100K in one day and 190K in one week. Exact point of sale data from 3 retailers that make up 62% of the high-def market show sales of 73K units for the week. Being very generous, they could possibly reach 125K-130K, which would barely set a record for HD-DVD." He added "Its an outrage. They think they can say whatever they want and that no one will call them on it. They need to be called on it."

Data from a Nielsen Videoscan email does seem to cast suspicion on Paramount's numbers. Although no one from Paramount has disputed the Nielsen figures, at least one person explained that the additional units were sold by outlets like Amazon.com. Most Paramount employees dismissed the furor as simply more posturing by the Blu-ray camp.

However, such a big discrepancy between reported figures and reality could easily be chalked up to Paramount making a misleading statement to promote their format of choice. Sales records could easily influence both hardware manufacturers and consumers that one format or the other is winning the war, so it's hardly surprising that Blu-ray backers would cry foul.

Source: Deadline Hollywood Daily

Previous Next  

27 user comments

127.10.2007 3:44

Who cares really?

That's laughable that these Blu-ray people are being all high and mighty like they have never fudged a few numbers once in awhile. . . or every time. And the fact that they are "anonymous" should speak volumes about their claim.

I hardly even call this news worthy.

227.10.2007 7:35
nobrainer
Inactive

The fud to gain patent control is beyond belief.

if the studios actually cared about the consumer they would release all films on both formats and let the consumer decide.

327.10.2007 9:49

I think this is one of many reasons that blu-ray will lose. They have to leave HD DVD alone !

427.10.2007 10:12
26r0cK
Inactive

Quote:
I think this is one of many reasons that blu-ray will lose. They have to leave HD DVD alone !
I think EVERYBODY is leaving HD DVD alone which is why they're losing :P

527.10.2007 11:36
camaro17
Inactive

Quote:
Quote:
I think this is one of many reasons that blu-ray will lose. They have to leave HD DVD alone !
I think EVERYBODY is leaving HD DVD alone which is why they're losing :P

lol i agree because hd-dvd still didnt beat the sales that week of blu-ray even with transformers.

627.10.2007 12:00
nobrainer
Inactive

@ 26r0cK & camaro17

the fact the hi-def media accounts for less than 4% sales both blu-ray and hd-dvd there is no war as the majority of consumers have not even bothered to purchase a player yet. the reason the reason blu-ray sales are more is because of the ps3. with the ps3 failing globally because ther are very few games and none worth the high price tag, the ps3's future is very uncertain and if the ps3 continues to bomb so will sony's DRM laden propertarian blu-ray format.

all this announcement is, is fud to make ppl believe that blu-ray is the superior format to encourage sales towards their format. the question is would you rather one format controlled by sony, with their reputation for global price fixing, the most anti consumer DRM of all the DRM schemes, payola scandals and the format being controlled by the MPAA?

MPAA = sony, disney, fox, Universal, Warner Bro, Paramount.

the main pro anti consumer MPAA drm lobby are sony, disney and fox representatives!

This message has been edited since its posting. Latest edit was made on 27 Oct 2007 @ 12:03

727.10.2007 12:18

Really who cares if Transformers didn't sell like it was said to have. In the end, by picking either HD format we, as consumers, lose.

Sure I really do like the quality of an HD picture but if getting that quality picture means I have to deal with constant firmware updates to my DVD player, as well as the small chance the update could brick my player, just to play new movies that come out then I would rather not adopt either format.

What happens in the event that an update to my players firmware is in progress and due to power failure, my little brother or even my dog (hey its happened!) accidentally unplugging the player and *poof* the firmware gets corrupt beyond repair resulting in a pretty (and real expensive) paper weight. I am pretty sure the store isn't going to let me bring back a busted player because of a failed firmware update.

As much as I would like a movie in HD quality I would much rather be able to backup my movies without having to worry about DRM, firmware updates, and other garbage that should not be necessary to watch a movie I have purchased.

Whats next? Because of the goodness of Slysoft so far we have been able to backup our HD movies. But what happens when the movie studios start placing watermarks in the disks?

Knowing the already anti-consumer measures that have taken place a watermark would be added on top of all DRM already in place.

As crazy as it sounds the industry could place a water mark thats different, possibly by the serial number on a disk or something, for every disk.

This sounds absurd but lets say the average movie is 2 hours long. If there are 29.97 frames per second thats equal to ~215,784 frames per movie.

That would mean that due to fact pirates usually release movies off consumer DVDs about a week or so before retail date the pirates could possibly be caught and consumers would not have to worry as much about false accusations of pirating movies.

The watermark would only have to be in one frame (or maybe even less) and a computer program, designed to pickup watermarks, would identify who's movie got copied on to the internet. The industy could even possibly change the watermark per store so they know where the pirates may have picked up the film.

Something like this could make both sides semi happy. Other then the possibility of false accusations, which depending on how the system is implemented could be an extremely small chance, the movie industry could catch the "real" pirates and consumers could backup their movies with having to deal with DRM and its problems.

Peace

EDITED by Pop Smith

This message has been edited since its posting. Latest edit was made on 27 Oct 2007 @ 12:21

827.10.2007 12:46

Originally posted by nobrainer:
@ 26r0cK & camaro17

the fact the hi-def media accounts for less than 4% sales both blu-ray and hd-dvd there is no war as the majority of consumers have not even bothered to purchase a player yet. the reason the reason blu-ray sales are more is because of the ps3. with the ps3 failing globally because ther are very few games and none worth the high price tag, the ps3's future is very uncertain and if the ps3 continues to bomb so will sony's DRM laden propertarian blu-ray format.

all this announcement is, is fud to make ppl believe that blu-ray is the superior format to encourage sales towards their format. the question is would you rather one format controlled by sony, with their reputation for global price fixing, the most anti consumer DRM of all the DRM schemes, payola scandals and the format being controlled by the MPAA?

MPAA = sony, disney, fox, Universal, Warner Bro, Paramount.

the main pro anti consumer MPAA drm lobby are sony, disney and fox representatives!
Please tell me how this is Fud? Home Media Magazine is clearing up all the BS that HD-DVD was running there mouth about.They lied & got caught with there hands in the cookie jar.

As we've previously reported, earlier this week Paramount issued a press release projecting record-breaking first-week sales of 190,000 units. Home Media Magazine disputes Paramount's numbers, estimating the actual number of units that sold through to consumers as closer to 115,000.

If Paramount has a issue with these numbers why are they not disputing them ? Please lets give the total HD markets makeup excuse because anyone that know how markets work knows its going to take sometime before HD make it Mainstream but HD format as a whole is growing really good.It took DVD 3 to 4 years before it seem any kind of sells boost but HD isn't taking that long.Most consumer are waiting on two thing to happen before they invest there money in either format.They are waiting for prices to drop even more & they are waiting to see which format going to be Mainstream & that looks pretty much like Blu-Ray as sell has showed it.


Disc Sales: Blu-ray Squeaks Weekly Win Against 'Transformers' HD DVD

http://www.highdefdigest.com/news/show/P...ers_HD_DVD/1109

I guess Paramount & HD-DVD would be silent they have yet to win a week of total hi def sales over Blu-Ray this year.If any week they should have won this week was the week with Transformer but BDA beat them out not even having a major movie released.This says a lot about HD-DVD future & the so call 150 million they wasted trying to get a advantage which backfired on them.
This message has been edited since its posting. Latest edit was made on 27 Oct 2007 @ 12:47

927.10.2007 13:13

Originally posted by NexGen76:

I guess Paramount & HD-DVD would be silent they have yet to win a week of total hi def sales over Blu-Ray this year.If any week they should have won this week was the week with Transformer but BDA beat them out not even having a major movie released.This says a lot about HD-DVD future & the so call 150 million they wasted trying to get a advantage which backfired on them.
okay, so blu-ray even with the buy1 movie get 1free deal, barely beat hd-dvd in movies sales this week.

so exactly how many blu-ray capable units are out there compared to hd-dvd?
This message has been edited since its posting. Latest edit was made on 27 Oct 2007 @ 13:18

1027.10.2007 13:25

Quote:
Quote:

I guess Paramount & HD-DVD would be silent they have yet to win a week of total hi def sales over Blu-Ray this year.If any week they should have won this week was the week with Transformer but BDA beat them out not even having a major movie released.This says a lot about HD-DVD future & the so call 150 million they wasted trying to get a advantage which backfired on them.
okay, so blu-ray barely beat hd-dvd this week even with the buy1 movie get 1free deal.

so exactly how many blu-ray capable units are out there compared to hd-dvd?

Who cares about a buy one get one free deal its called marketing & both sides are doing it & the consumer going to come out on top either format.Its was a good move by Blu-Ray & im willing to bet HD-DVD will do the same this week with Spider-man 1,2, & 3 coming out on Blu-Ray.I don't have a official figure on how many Blu-Ray vs HD-DVD capable players but just alone PS3 pound HD-DVD into the ground.Six or seven million PS3 vs HD-DVD total count of HD-DVD capable player not even close or worth anyone debating or having a discussion about it.
This message has been edited since its posting. Latest edit was made on 27 Oct 2007 @ 13:27

1127.10.2007 13:31

Quote:
Quote:
Quote:

I guess Paramount & HD-DVD would be silent they have yet to win a week of total hi def sales over Blu-Ray this year.If any week they should have won this week was the week with Transformer but BDA beat them out not even having a major movie released.This says a lot about HD-DVD future & the so call 150 million they wasted trying to get a advantage which backfired on them.
okay, so blu-ray barely beat hd-dvd this week even with the buy1 movie get 1free deal.

so exactly how many blu-ray capable units are out there compared to hd-dvd?

Who cares about a buy one get one free deal its called marketing & both sides are doing it & the consumer going to come out on top either format.Its was a good move by Blu-Ray & im willing to bet HD-DVD will do the same this week with Spider-man 1,2, & 3 coming out on Blu-Ray.I don't have a official figure on how many Blu-Ray vs HD-DVD capable players but just alone PS3 pound HD-DVD into the ground.Six or seven million PS3 vs HD-DVD total count of HD-DVD capable player not even close or worth anyone debating or having a discussion about it.
blu-ray having so much more units out there makes the 51% of HD movies sold this week by blu-ray look even more pathetic
This message has been edited since its posting. Latest edit was made on 27 Oct 2007 @ 16:09

1227.10.2007 16:49
vinny13
Inactive

Ya with the PS3 out there I don't now how HD-DVD can compete. The 360 add-on was a failure. Most people buy the PS3 for gaming, but because it has that extra feature, people only think why not use it?

1327.10.2007 17:32
BIGnewb
Inactive

i love the fact that sony gives more for your money's worth.look at it this way (and btw im %100 right) :a good hi-def player (no chinese cheap stuff) costs around 400 dollars with taxes.

a playstation 3 costs around 500 with taxes, you are getting a winning hi-def format in your system that plays the movies in hd. playstation 2 featured the same thing and it was one of the reasons why the playstation 2 won the war.

the add-ons are a joke because they aren't actually supporting hd-dvd because THERE IS NO HD-DVD IN XBOX TO BEGIN WITH. if i was toshiba and i had a backer that didn't use the format i'd be pretty pissed off.

microsoft is now thinking of adding the hd-dvd into the newer 360's but now they are shooting themselves in the foot. they called out sony about making their users pay more. the only reason playstation 3 costs more is because : THE ONLINE IS FREE, THE GAMES ARE ON HIGH DEFINITION DVDS (unlike dual layer dvds) AND THAT THE SYSTEM IS MADE FROM HIGHER QUALITY PRODUCTS.

microsoft lost this one for toshiba because they are not supporting hd-dvd properly. yet sony is not all that great with their format. the DRM is purely RETARDED. unfortunately most users will hate sony for this better there are a lot of people who don't have a clue about this so it won't bother them. it will be most likely cracked with some software but then again the fact that it wants to control doesn't seem that great.

the problem with sony also is that they focus too much on the blu-ray and not the playstation 3, but heck it's working for their sales. i just ordered the 5 movies for free deal and i'm loving the 1080p.

in conclusion hd-dvd is making progress but blu-ray doesn't even have a huge movie line-up and they still beat them.so far blu-ray has been winning every battle and it's specs are much better too but unfortunately sony's DRM can go (you know this word) itself.

1427.10.2007 17:52
nobrainer
Inactive

@ BIGnewb

sry to spoil the disillusions here but h-def media accounts for less than 4% sales of films so how either failing formats can say whopping or winning or what media spin and lies they decide on this week really confuses me as they are both a niche market.

1527.10.2007 19:43
hughjars
Inactive

Neilson Videoscan don't count Walmart or Amazon.

Only the world's largest 2 retailers.

Why would anyone be surprised there is a large discrepancy in the light of this (and who doesn't buy on-line these days)?

1627.10.2007 22:06
vinny13
Inactive

Originally posted by hughjars:
(and who doesn't buy on-line these days)?
I don't. Unreliable.

1728.10.2007 2:19

Here's the part that's keeping the hi-def DVD sales at 4%: HD movies OnDemand from you the cable companies. Even though I'm a videophile and would rather have the DVD (HD, BR, or even just regular ol' DVD) in hand, almost everyone else I talk to acts like I'm working with ancient technology when they see my DVD collection. I feel like I'm showing off VHS tapes or something. Every single one of my friends and neighbors watch movies via OnDemand through their cable company. None of them belong to Netflix, go to BlockBuster, or even buy DVDs (of any format) in stores. Now, I like watching movies more than one time, but most people think I'm weird for that, too.

HD-DVD and BlueRay are both going to ultimately fail as long as you can get the same HD movies via your local cable company without having to leave your house, subscribe to DVD rental clubs, go to a store, or wait for shipping. HD movies are available instantly just by pressing a few buttons on their cable remote.

1828.10.2007 7:46
hughjars
Inactive

Originally posted by vinny13:
I don't. Unreliable.
- Then I'd suggest that not only are you very wrong (and rocketing internet sales would suggest that big stylee) but you're in a shrinking group of people.

1929.10.2007 10:37
Bubba4u
Inactive

I think Sony's Blu-Ray will fail only because Sony has lost the ability to market a product correctly. They no longer introduce innovative and cutting edge technology as a leader. They are a follower now. Blu-Ray is a rushed product that I think will have huge compatability issues with those who bought the first players. HD-DVD will have more backward compatability and I think this will really help HD-DVD going forward.

2029.10.2007 16:31

Originally posted by Bubba4u:
I think Sony's Blu-Ray will fail only because Sony has lost the ability to market a product correctly. They no longer introduce innovative and cutting edge technology as a leader. They are a follower now. Blu-Ray is a rushed product that I think will have huge compatability issues with those who bought the first players. HD-DVD will have more backward compatability and I think this will really help HD-DVD going forward.
Neither format is marketed well at all. I'm a pretty techie type of person, and for the longest time I did not know that Blu-Ray and HD-DVD had even been released. Most of my neighbors and friends have no idea that a hi-def DVD (beyond what a normal DVD provides) is even available. They do all know that cable companies provide HD movies OnDemand, but 99% of them wouldn't know what you were talking about if you said the word Blu-Ray, and all of them would tell you, "Yeah, I already have a HD-DVD player because I hooked up my old DVD player to my HDTV."

Of course, part of the problem is that even if Blu-Ray and HD-DVD were better marketed, I don't think that they would be any more successful. Most people are perfectly satisfied with the output they get from their current DVD player, and would quickly tell you that that to get a slightly sharper output isn't worth the $300 the new player is going to cost them -- actually, that would be $600, because they'd have to buy a player for each format (or an even more expensive player that supports both).

In one sentence: The problem is that relatively few people know, and even if they did, they just wouldn't care.
This message has been edited since its posting. Latest edit was made on 29 Oct 2007 @ 16:33

211.11.2007 3:15

Originally posted by stumpied:
Who cares really?

That's laughable that these Blu-ray people are being all high and mighty like they have never fudged a few numbers once in awhile. . . or every time. And the fact that they are "anonymous" should speak volumes about their claim.

I hardly even call this news worthy.
Ditto i just have had enough reading about transformer i have seen the movie once with a girlfriend of mine and we both were bored out of our minds about how crap it was.

2216.11.2007 14:23

100,000+ units a week in possible Transformers & Bourne Blu-ray Disc sales LOST by Paramount and Universal.

Can anyone say, "Morons"!!!

LOL. I love it. How dumb is the guy from Paramount who inked that deal for HD-DVD exclusivity with Microsoft? Or how about the guy from Universal that decided to go HD-DVD.

Do they still have their jobs?

Universal & Paramount are in the same sinking ship.

The "Universal Blunder" has a nice ring to it.

Merry Christmas Paramount & Universal. No bonuses this year!

Let's see if you are dumb enough to miss the 2008 Holiday season as well. LOL.

2316.11.2007 17:58
hughjars
Inactive

Originally posted by gleone:
100,000+ units a week in possible Transformers & Bourne Blu-ray Disc sales LOST by Paramount and Universal.

Can anyone say, "Morons"!!!
- Only if you're "moron" enough to imagine that the costs are exactly the same
(which Viacom/Paramount specifically said is not true and that those additional Blu-ray sales are more than offset by the additional costs Blu-ray imposes on the producers/manufactures).

2417.11.2007 11:56

Quote:
- Only if you're "moron" enough to imagine that the costs are exactly the same
(which Viacom/Paramount specifically said is not true and that those additional Blu-ray sales are more than offset by the additional costs Blu-ray imposes on the producers/manufactures).
LOL. The company that's losing is reporting that they are not losing in order to save face. You fell for that?? LOLOLOLOLOLOL

Ok, what ever you say!

HAHAHAHA

2517.11.2007 12:08

I can't believe you fell for that. Paramount is covering up their loses. Everyone knows that

This message has been edited since its posting. Latest edit was made on 17 Nov 2007 @ 12:13

2617.11.2007 12:34

Originally posted by hughjars:
Only if you're "moron" enough to imagine that the costs are exactly the same
(which Viacom/Paramount specifically said is not true and that those additional Blu-ray sales are more than offset by the additional costs Blu-ray imposes on the producers/manufactures).
I understand that you were tricked into believing the HD-DVD propaganda, but come on man!

I'll make it a little easier for you; If Paramount was selling Transformer Blu-rays, they would have sold 5,000,000 units World Wide. Instead they chose to take $150 million from Microsoft and sell 100K HD-DVDs.

It's simple math. Don't believe the HD-DVD propaganda. It will only cost you money. You work hard for your money. Don't waste it to prove a point!

2717.11.2007 13:42

Originally posted by Scapp70:
I can't believe you fell for that. Paramount is covering up their loses. Everyone knows that

Bingo...........!


Comments have been disabled for this article.

News archive