Neuros, a company that specializes in digital recording devices that place no limitations on use of content, is hoping to start a movement to help consumers identify technology, like theirs, that doesn't include any DRM and adheres to open standards. The company has already trademarked the Unlocked Media brand, and is hoping to find a third party to administer it, eventually allowing any product with meets the program's guidelines to include the new logo.
DRM free music has arguably been the biggest news in online sales this year, with every major label either actively engaged in selling DRM-free music, or doing market research to determine its feasibility. At the same time, though, other industries, most notably film and television, are still resisting removal of DRM for downloaded media. Almost weekly there seems to be a new initiative, PR event, industry announcement, or legislation introduced in Congress that would place additional restrictions on the public's dwindling access to their own fair use rights.
According to Neuros CEO Joe Born, "Big Media is waging a strong campaign to convince our legislators to pair down our digital rights and outlaw many technologies to create Unlocked Media. We need a shorthand to rally citizens and fight back”
Source: Press Release
According to Neuros CEO Joe Born, "Big Media is waging a strong campaign to convince our legislators to pair down our digital rights and outlaw many technologies to create Unlocked Media. We need a shorthand to rally citizens and fight back”
Source: Press Release
