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Hulu adds 7 new partner websites to deliver streaming video

Written by Rich Fiscus (Google+) @ 21 May 2008 10:25 User comments (4)

Hulu adds 7 new partner websites to deliver streaming video When Hulu, the online video service jointly owned by NBC Universal and News Corp, opened to the public earlier this year many people were pleasantly surprised to find that they actually liked it quite a bit. In addition to providing TV shows and movies from their own portal they also have a number of partners offering the content to their own visitors. On Tuesday Hulu announced deals to add content to another 7 websites, including TV.com (formerly TVTome), TVGuide.com, and Zap2it.com.
According to figures from Nielsen's VideoCensus Hulu streamed more video in April (its first full month of operation) than any US television network website. Hulu viewers reportedly streamed 63.2 million videos compared to 60.8 million from former the former frontrunner, Disney's ABC.com.

But as successful as they've been, not everything appears to be going as well as some analysts expected. James McQuivey, Vice President and Principal Analyst with Forrester Research, feels websites like AOL, MySpace, and Yahoo could do a better job of promoting Hulu videos. At the Reuters Global Technology, Media and Telecoms Summit he said "the partners have a little more work to do to capture their fair share of the audience."

Hulu CEO Jason Kilar seems to agree. He indicated that aside from the Hulu site itself, most viewers of their content have to rely on some type of search to find what they're looking for. He also said they'll be working with their partners to address the issue.

"Our mission is to help people find and enjoy the world's premium content when, where and how they want it," he said. "It can go a lot of different places."

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4 user comments

121.5.2008 18:15

Hulu is awesome

221.5.2008 18:19
varnull
Inactive

So where do we find it and is it free?

321.5.2008 22:28

you can find it at hulu.com and yes it's free, but it only works if you are inside the US.
Or your ip is inside the US. Not sure how well it would work going through an anonymising proxy based in the states...

421.5.2008 23:05

Originally posted by magnets:
you can find it at hulu.com and yes it's free, but it only works if you are inside the US.
Or your ip is inside the US. Not sure how well it would work going through an anonymising proxy based in the states...
Quote:

Yea, that pisses me off. I'm in the Caribbean, so I don't get to watch the vids. >.>
This message has been edited since its posting. Latest edit was made on 21 May 2008 @ 23:06

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