According to a new report published in the Financial Times, the Beatles are currently in discussions with both Activision and MTV in an effort to bring licensing for the band's music to video games, most notably Guitar Hero and Rock Band.
The sources imply that any deal would be worth "several million dollars" and that the licensing deal could be struck within a matter of weeks or months.
One possible hurdle for the deal is that it needs to be approved by EMI who owns the master recordings for the band. Apple Corps will also need to sign off as they are in charge of the Beatles business interests.
Apple has been very selective with expanding licensing for the band and currently there are no authorized digital recordings of the Beatles available online.
One possible hurdle for the deal is that it needs to be approved by EMI who owns the master recordings for the band. Apple Corps will also need to sign off as they are in charge of the Beatles business interests.
Apple has been very selective with expanding licensing for the band and currently there are no authorized digital recordings of the Beatles available online.
