Nokia to start Japanese mobile phone service

Written by Andre Yoskowitz @ 22 Nov 2008 17:12 User comments (3)

Nokia to start Japanese  mobile phone service According to a Japanese daily Yomiuri Shimbun report, Nokia, the world's largest mobile phone maker, is planning to launch its own mobile phone service in Japan next spring.
The move, if true, will intensify the already tight competition of cell phone carriers in Japan.

Nokia is "expected to use lines owned by Japan's biggest mobile phone carrier, NTT Docomo Inc, under an arrangement called mobile virtual network operator," added the paper.

The service will first be offered with high-end models in order to "establish a strong brand."

Despite being the biggest handset maker in the world, Nokia has only a 1 percent market share in Japan.

Topics Phones

More news

Related news

Write a comment

3 user comments

124.11.2008 3:50

They'll have a hard time gaining market share. There are already three big operators in Japan who eat up the market (Softbank, AU and Docomo).

Moreover, Nokia phones don't cater to the needs of Japanese consumers. mobile phones made by brands such as Sharp, Toshiba and the likes appeal much more to Japanese consumers.

So unless Nokia launches a completely new, adapted lineup of mobile phones as well as service plans that are competitive, I don't see them getting far with this.

227.11.2008 12:32

I just read a note on todays newspaper that nokia definitively will be out of the business from Japan, thay cannot offer phones like the japs want.....

Regards,
X

32.12.2008 6:12

Lets hope they get a legal download service this time, unlike the did some where else :-p

Comment this article

If you do not have an AfterDawn.com account yet, please enter your nickname and email address below. An activation link will be emailed to you.

If you already have an AfterDawn.com account, please login using the next tab.

Login by using your Afterdawn.com -username or your email address.

Bold Italics Red color Quote Code Add image Add URL




News archive

Subscribe to AfterDawn's weekly newsletter.