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Another study shows P2P users buy plenty of music

Written by Rich Fiscus (Google+) @ 22 Apr 2009 19:32 User comments (4)

Another study shows P2P users buy plenty of music The recent Pirate Bay guilty verdict has stirred up a long standing debate over the role of file sharers in the shrinking market for recorded music. Yet another study, this time from the BI Norwegian School of Management, is showing that individuals who download illegally also buy far more music legitimately than the rest of the population.
Also like previous studies, this one is being dismissed out of hand by the recording industry. A statement from an EMI representative seems to sum it up nicely.

Bjψrn Rogstad said "There is one thing we are not going away, and it is the consumption of music increases, while revenue declines. It can not be explained in any way other than that the illegal downloading is over the legal sale of music."

If that's the actual thought process of label executives its easy to understand why they have done so poorly in the online marketplace. It has looked for a long time like their positions have been decided before looking at any evidence.

If you already "know" what the facts are, what are the chances you will pay attention to evidence that doesn't confirm your initial conclusion?

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4 user comments

122.4.2009 23:56

i would be curious as to just how they measure this increase in the consumption of music.my crystal ball seems to be broken at the moment.lol.

223.4.2009 0:31

Travel agent calls on a phone:

Hello Mr. Rogstad. I have your first class ticket on this great ocean liner all ready. You will love it! Great views, excellent dining, wonderful night life!! I did forget to mention that it is an unsinkable ship... Ah yes the name of the vessel let me see... Here it is sir... it is the RMS Titanic. Enjoy your trip Sir.

323.4.2009 4:20

They are still making cds in stereo...the same as they were in 1982...that is 27 years without improving the technology. Online they sell the same songs for the same price (or higher), still in stereo. These are usualy lower quality than the same songs downloaded for free from pirate sites, and are always lower quality than the retail CD's audio.

...I wonder why CD sales are poor.

425.4.2009 11:49

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