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Adobe Flash platform evangelist to Apple: 'Go Screw Yourself'

Written by Andre Yoskowitz (Google+) @ 10 Apr 2010 12:48 User comments (20)

Adobe Flash platform evangelist to Apple: 'Go Screw Yourself' There was a rant posted today by Lee Brimelow, a Platform Evangelist at Adobe focusing on the Flash, Flex, and AIR developer communities on The Flash Blog and it's all aimed at Apple.
Reads the blog post:

[Adobe would like me to make it clear that the opinions below are not the official views of the company and are entirely my own.]

By now you have surely heard about the new iPhone 4.0 SDK language that appears to make creating applications in any non-Apple-approved languages a violation of terms. Obviously Adobe is looking into this wording carefully so I will not comment any further until there is an official conclusion.

[Sentence regarding Apple's intentions redacted at request from Adobe]. This has nothing to do whatsoever with bringing the Flash player to Apple’s devices. That is a separate discussion entirely. What they are saying is that they won’t allow applications onto their marketplace solely because of what language was originally used to create them. This is a frightening move that has no rational defense other than wanting tyrannical control over developers and more importantly, wanting to use developers as pawns in their crusade against Adobe. This does not just affect Adobe but also other technologies like Unity3D.

I am positive that there are a large number of Apple employees that strongly disagree with this latest move. Any real developer would not in good conscience be able to support this. The trouble is that we will never hear their discontent because Apple employees are forbidden from blogging, posting to social networks, or other things that we at companies with an open culture take for granted.

Adobe and Apple has had a long relationship and each has helped the other get where they are today. The fact that Apple would make such a hostile and despicable move like this clearly shows the difference between our two companies. All we want is to provide creative professionals an avenue to deploy their work to as many devices as possible. We are not looking to kill anything or anyone. This would be like us putting something in our SDK to make it impossible for 3rd-party editors like FDT to work with our platform. I can tell you that we wouldn’t even think or consider something like that.

Many of Adobe’s supporters have mentioned that we should discontinue the Creative Suite products on OS X as a form of retaliation. Again, this is something that Adobe would never consider in a million years. We are not looking to abuse our loyal users and make them pawns for the sake of trying to hurt another company. What is clear is that Apple most definitely would do that sort of thing as is evidenced by their recent behavior.

Personally I will not be giving Apple another cent of my money until there is a leadership change over there. I’ve already moved most of my book, music, and video purchases to Amazon and I will continue to look elsewhere. Now, I want to be clear that I am not suggesting you do the same and I’m also not trying to organize some kind of boycott. Me deciding not to give money to Apple is not going to do anything to their bottom line. But this is equivalent to me walking into Macy’s to buy a new wallet and the salesperson spits in my face. Chances are I won’t be buying my wallets at Macy’s anymore, no matter how much I like them.

Now let me put aside my role as an official representative of Adobe for a moment as Speaking purely for myself, I would look to make it clear what is going through my mind at the moment. Go screw yourself Apple.

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20 user comments

110.4.2010 13:28
H08
Inactive

If i was adobe i would take all my products off of the mac platform seeing how jobs is hating flash big time. But then comes the question of market share. How many people buy photoshop on mac then PC?

210.4.2010 14:00

It sounds like Apply is trying to take complete control over the languages. Soon, they'll announce their own proprietary programming language and start charging you fees to produce in it.

310.4.2010 15:43

i really..really hate crapple ..just when you think they cant get any worse

410.4.2010 22:36

Nice to see Apple go down.

510.4.2010 23:13

there's no chance in hell that Adobe would EVER take their CS products off of the OSX platform.

A) Apple users tend to actually buy their software
B) Apple users usually are impulse buyers, and therefore willing to upgrade as soon as a new product is released.
C) The apple platform has made Adobe a cash cow.

611.4.2010 1:09

Haha. I'm loving Apple right now.

Apple will not go down. They will lead. They do not care about stupid (crashy, buggy, memory leak-ish) Flash running on their stuff, and neither do I (or on any OS for that matter). HTML 5 replaces all of it (canvas, video, audio).

at Adobe: make a JS library that maps all ActionScript 3.0 (and maybe another one for 2.0) functions to HTML 5 equivalents. There is hardly a thing HTML5 cannot do that Flash can do now. And whatever it is missing, HTML5 does NOT need it.

711.4.2010 10:38

I LOL'ed over this! 'Bout time somebody's got the balls to stand over Apple. Don't worry Apple, it will feel better after it quits hurting!! +1 for this guy who's not afraid to tell the big man from Apple that you are no different from the rest of us, that you are actually human!

811.4.2010 10:51

Originally posted by tatsh:
Haha. I'm loving Apple right now.

Apple will not go down. They will lead. They do not care about stupid (crashy, buggy, memory leak-ish) Flash running on their stuff, and neither do I (or on any OS for that matter). HTML 5 replaces all of it (canvas, video, audio).

at Adobe: make a JS library that maps all ActionScript 3.0 (and maybe another one for 2.0) functions to HTML 5 equivalents. There is hardly a thing HTML5 cannot do that Flash can do now. And whatever it is missing, HTML5 does NOT need it.
thats quite a colorfull picture you drew out my friend.
let me fill in the black and white that youve been missing:
*HTML5 is still not supported by most video and audio players on the web
*70% of video currently available on the web is flash based. fact.
*HTML5 is not even a finalized platform and is still in its infancy. it has alot of promise yes but as countless format wars has taught us, promise is nothing when you have no support. and currently HTML5 support is miniscule. even on youtube the service is currently a buggy beta

im not sure if your just a fanatic flash hater or an apple fanboy or simply a very unrealistic person but you should get your facts straight.

911.4.2010 16:56

Originally posted by tatsh:
Haha. I'm loving Apple right now.

Apple will not go down. They will lead. They do not care about stupid (crashy, buggy, memory leak-ish) Flash running on their stuff, and neither do I (or on any OS for that matter). HTML 5 replaces all of it (canvas, video, audio).

at Adobe: make a JS library that maps all ActionScript 3.0 (and maybe another one for 2.0) functions to HTML 5 equivalents. There is hardly a thing HTML5 cannot do that Flash can do now. And whatever it is missing, HTML5 does NOT need it.

"CrApple" do not lead with HTML5 (Hyper Text Markup Language 5)in the first place they not even create it. The real editor of HTML5 is Google (Ian Hickson), and introduce new elements use on more modern web-sites (Nav, Footer, audio, video, etc). It reduce the need for proprietary internet Apps as Adobe Flash, Silverlight, Apache Pivot and Sun JavaFX.

It will reach a Draft status by the end of 2010 to 2012 with recommendation Status by the year 2022 or latter by the W3C (www Consortium). but for now is been working as a Unfinished Draft or Last Call since Nov 2009 if a Browser have incorrect syntax and be able to read them.

So.....like you see here the arrogant "CrApple" Co. World is much more smaller that your might imagine.
This message has been edited since its posting. Latest edit was made on 12 Apr 2010 @ 3:34

1012.4.2010 2:31

Originally posted by statomike:
It sounds like Apple is trying to take complete control over the languages. Soon, they'll announce their own proprietary programming language and start charging you fees to produce in it.
Well, if you use GNU/Linux you'll find command-line applications or Motif applications that haven't yet been converted to GNOME or KDE. It's probably one of the reasons commercial OS users mistakenly label GNU/Linux for knurds. (In actuality, the GNOME and KDE applications are more than sufficient, very simple to install & use. Programmers voluntarily obey the GUI guidelines, which are OOUI and resemble Apple's.)

Apple has always been fanatical about presenting the user a simple, consistent, now object-oriented interface. It would be reasonable that it insist that any code it offers obeys its exacting, long-standing requirements. Adobe's choosing its own GUI for the iPhone would be a legitimate problem.

Further, Apple is constantly changing its operating systems; and only it knows how they will change. Programmers found that suggestions by Apple for the future were suddenly implemented without warning, causing many 3d-party applications to fail after a simple change in release.

For years, FlashPlayer has been the bugaboo of Safari users. Its number of failures after releases caused me to postpone upgrades until I checked the Apple Boards for upgrades that fix sudden failures of FlashPlayer. Adobe is a 2d-party developer, one who works closely with Apple.

I can't see Adobe dictating changes to an Apple OS, so the problem may be the GUI. Only a Flash programmer knows. (It's far too huge & slow for me, so I use Gnash on GNU/Linux and pray.)

Apple and Adobe have apparently not communicated well in the past, so I can see a reason for Apple's knashing its teeth over Adobe's wanting to dictate the appearance or internals of the iPhone. (Knew there would be trouble when Macromedia sold .-)

PS. MacUpdate & similar archives have programs that remedy the security vulnerabilities programmed into FlashPlayer for Macs, at least.
This message has been edited since its posting. Latest edit was made on 12 Apr 2010 @ 2:32

1115.4.2010 13:32

Ho ho ho, he's really mad.

:D

Way to go... pi$$ing off your most illustrious 2nd party developer. (I suppose it's all politics. Still, it reminds me of why Windwoes took off.)

This message has been edited since its posting. Latest edit was made on 15 Apr 2010 @ 13:37

1215.4.2010 18:57
fonzbear2000
Unverified new user

To those of you who hate Apple: Are you enjoying all of your winbloze viruses and spyware which Macs have NONE of??? Also, are you enjoying defragging your windoze computers which you NEVER have to do on a Mac?: http://www.msplinks.com/MDFodHRwOi8vbWFj...2RlZnJhZy5odG0=

1315.4.2010 19:37

Originally posted by fonzbear2000:
To those of you who hate Apple: Are you enjoying all of your winbloze viruses and spyware which Macs have NONE of??? Also, are you enjoying defragging your windoze computers which you NEVER have to do on a Mac?: http://www.msplinks.com/MDFodHRwOi8vbWFj...2RlZnJhZy5odG0=
You have to be stupid to get a virus or spyware nowadays. Many AVs, have a tiny footprint some are free.

Sandboxie your browser if you visit a dodgy site... or use Linux.

Macs have got viruses before. "Security through obscurity" only works because Macs are just not that popular. See: http://computer.howstuffworks.com/worst-computer-viruses9.htm

Defragging is a doddle and unnecessary with the new SSDs... or use Linux, which is based on Unix like the Mac OS.

OR, build your own Hackintosh and run whatever system you want at the time. :P
This message has been edited since its posting. Latest edit was made on 15 Apr 2010 @ 19:43

1415.4.2010 20:17

Originally posted by fonzbear2000:
To those of you who hate Apple: Are you enjoying all of your winbloze viruses and spyware which Macs have NONE of??? Also, are you enjoying defragging your windoze computers which you NEVER have to do on a Mac?: http://www.msplinks.com/MDFodHRwOi8vbWFj...2RlZnJhZy5odG0=
FYI you do sometimes have to de-fragment a mac because the built in one doesn't work perfectly and to defragment you have to get a third party one

also theres people like you who think what they use is the absolute best (AKA Fanboys)
i absolutely hate fanboys because if you think of it this way none are better they all have a a specific set of fetures that are keyed to your wants and you have to choose the features you prefer

i am an Apple User and prefer macs but i'm not a fanboy at all i have windows 7 ultimate, mac OSX 10.6, Ubuntu 10.04 all installed on my MacBook i also have a ps3 and xbox 360 and an iPod touch and Zune HD

they are all great just some have feature x that person x likes and the others have feature y which person y prefers

so in the end don't be a gay fan fag no one likes them and rather then complain about how windows sucks how about just use mac done or even try the competitors product you just may like it

1516.4.2010 12:51

I understand what Apple's trying to do here, and I really do not think its intent is to harm Adobe or other companies that provide an abstraction layer over OS APIs. Apple wants to make sure that only its native APIs are used to create applications. If applications are written using an abstraction layer, then you're dependent on the vendor of that abstraction layer to update THEIR APIs to take advantage of the new Apple APIs. That situation can quickly devolve into applications not being able to take advantage of new features that Apple releases.

I know it's easy to villify Apple when it does make your life as a developer more difficult, but try to take a look at it from Apple's side. Think about Java, as another example -- if you used the MIDP APIs only to write applications, you'd be missing a TON of native functionality -- instead being forced to go with the lowest-common-denominator implementations.

1623.4.2010 9:42
scifenefics
Inactive

I got an Apple and nearing the end of 2 yrs study in web development. I just got to say F.U Apple, never support you again.
You threaten to make my expensive studies obsolete. If flash has problems WORK! with adobe to MAKE! it better.

Sigh, god I am angry

1724.4.2010 17:20

Originally posted by scifenefics:
I got an Apple and nearing the end of 2 yrs study in web development. I just got to say F.U Apple, never support you again.
You threaten to make my expensive studies obsolete. If flash has problems WORK! with adobe to MAKE! it better.

Sigh, god I am angry
You can't adapt your studies to new formats?

1824.4.2010 23:14
scifenefics
Inactive

Originally posted by Jemborg:

You can't adapt your studies to new formats?
Well I can study on my own, but my UNI course that was paid for is almost over and went heavily into Flash and Action Script, god what a waste of money and time.

If I knew flash was out in a few yrs would of never done it, could of focused on other languages besides Action Script, which was not fun learning.

1924.4.2010 23:37
Paula_X
Inactive

ffs.. unix filesystems don't need defragging.. because they don't fragment files in that way to start with. After 6 years use my freeBSD filesystem is 0.02% fragmented.. at install it was 0.4% fragged.. it has cleaned itself up over time.. BECAUSE unlike crapdoze a unix-like system will only put a file in a contiguous space which is large enough for it all.. not into the "first available cluster regardless of size"

To defrag a mac it's simple (same as any other unix based system).. move the files to a large free space.. NO proprietary apps needed. Hey presto.. why unix filesystems are robust and don't cause systems to bog down over time.. in reality they get faster not slower.

Now for crapple.. they don't like being dictated to by dinosaurs like adobe.. especially over a UI .. but I still say if they are so damn unhappy why don't they just write their own flashplayer.. it's not that hard surely.. there is open source code available for working alternatives.. they are obviously just too greedy and lazy to make any damn effort at all it seems.

2025.4.2010 1:25

Originally posted by Paula_X:
Now for crapple.. they don't like being dictated to by dinosaurs like adobe.. especially over a UI .. but I still say if they are so damn unhappy why don't they just write their own flashplayer.
Companies can't move around so easily, like before...
If you pay attention you can see Co's. with deep pockets sue each other left an right for copy-right issues.....this is the way to go today; to make almost easy money between Comparable Co's. in special when they are old war enemies.

What Flash should be do is just to stop support Crapple with any App. and see who's fall down first.
This message has been edited since its posting. Latest edit was made on 25 Apr 2010 @ 1:27

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