AfterDawn: Tech news

Netflix expands 'Watch Instantly' catalog after deal with Relativity Media

Written by Andre Yoskowitz (Google+) @ 06 Jul 2010 23:08 User comments (4)

Netflix expands 'Watch Instantly' catalog after deal with Relativity Media Netflix has expanded its Watch Instantly streaming catalog today, striking a major content deal with Relativity Media.
The deal will allow Netflix to compete more directly with premium TV channels such as HBO and Starz, as Relativity Media films will be "licensed directly and exclusively to Netflix for streaming to its subscribers during the "pay TV window."'

Many of the blockbuster films will hit Netflix months after they become available on DVD, just like they hit premium stations.

Netflix says "it will be the first time that studio quality theatrical feature films will be streamed via subscription by Netflix instead of being broadcast by the traditional pay providers, and it opens up a new revenue stream for such movies."

Some of the first movies available under the new deal are "The Fighter," and "Skyline," both of which are set for a 2010 release date in theaters and set for a Netflix streaming launch in early 2011.

Relativity has completely financed or co-financed over 200 features, including new films such as "Robin Hood," "Get Him to the Greek" and "Grown Ups."

Previous Next  

4 user comments

17.7.2010 1:19

Keep up the good work Netflix!

27.7.2010 5:17

Cool I guess; but I would rather see them working on getting the ~50 movies on my list that they have never had in stock, let alone online. ...or maybe a netflix app for android; that would be cool too. I can wait a couple weeks to get new movies, but I want to be able to watch movies on my phone when I am somewhere without my laptop.

37.7.2010 13:39

Originally posted by KillerBug:
I want to be able to watch movies on my phone when I am somewhere without my laptop.
I hear it's coming; supposed to be in development for at least the iPhone. I want a first party app to play around with my queue at the very least.

48.7.2010 10:04

Compete with Starz? Netflix already partners with Starz as Starz provides Netflix with some of their instant streaming movie catalog. It will be interesting to see what impact this may have on their current relationship, if any.

Comments have been disabled for this article.

News archive