AfterDawn: Tech news

Halo 4 is Microsoft's most expensive game

Written by James Delahunty (Google+) @ 26 Oct 2012 15:18 User comments (3)

Halo 4 is Microsoft's most expensive game Halo 4 bleeds cash from Microsoft.
Microsoft Studios head Phil Spencer revealed to Polygon that its forthcoming Holiday season blockbuster, Halo 4, is also the company's most expensive entertainment product. "Nothing's even close," he commented.

Halo 4 is the first "new" title in the franchise to be developed by 343 Industries, after Bungie opted to go independent. 343 had released the Halo: Combat Evolved Anniversary remake last year.

Halo: Reach was reportedly Microsoft's largest ever marketing expense to promote a game. It had spent $6.5 million on promotion alone for Halo 3 too.

Halo 4 is extremely important to Microsoft's games business during the upcoming holiday season to drive sales of its Xbox products and fight off the competition.

Previous Next  

3 user comments

127.10.2012 0:56

It better be fucking good for their sake. This could really screw M$ and end 343 if it's a flop. I hope it's as fun as what I played at E3.

227.10.2012 15:01

Originally posted by wolfniggr:
It better be fucking good for their sake. This could really screw M$ and end 343 if it's a flop. I hope it's as fun as what I played at E3.
It's definitely worth every dime I didn't spend on it so far (and yes, even though I played the leaked version on one box I still preordered the game, but I haven't paid for that yet).

Xbox 360: Slim untouched with a faked 320 GB harddrive for XBL, phat with LT 3.0, played Halo early, so going on live would be an instand ban, also with a faked 320 GB harddrive
PS3: Untouched 160 GB Slim, 60 GB Fat with latest Rogero and 160 GB internal harddrive.
PSVita: hardly ever play it
GameCube: Black with a Viper chip installed. With gameboy player. Trying to get a Wavebird controller.

328.10.2012 3:32

Originally posted by Eisherz:
Originally posted by wolfniggr:
It better be fucking good for their sake. This could really screw M$ and end 343 if it's a flop. I hope it's as fun as what I played at E3.
It's definitely worth every dime I didn't spend on it so far (and yes, even though I played the leaked version on one box I still preordered the game, but I haven't paid for that yet).
i was under the impression games like call of duty and battlefield kill halo 4 in terms of graphics and game sales.

custom built gaming pc from early 2010,ps2 with 15 games all original,ps3 500gbs with 5 games all original,yamaha amp and 5.1channel surround sound speakers,46inch sony lcd smart tv.

Comments have been disabled for this article.

News archive