AfterDawn: Tech news

Microsoft: Halo TV show to be done 'the right way'

Written by James Delahunty (Google+) @ 09 Jan 2014 9:18 User comments (2)

Microsoft: Halo TV show to be done 'the right way' The upcoming Halo TV show will not be 'filler' and will be 'done the right way', Microsoft's Phil Spencer has assured fans of the popular franchise.
The show is in production at the Xbox Entertainment Studios and will be produced by Steven Spielberg, but Microsoft is not expanding the popular franchise to new media just to do it. That's according to Microsoft Studios VP Phil Spencer, who insists it will not be 'filler'.

"I definitely don't think of it as filler. Halo, you could argue, is the most important entertainment IP that Microsoft owns," Spencer said to OXM.

"I can't use the word filler anywhere near Halo, it just won't work. If we're going to do a television series with Halo, we're going to do it the right way, and we're going to do it because we think it really matters."

Spencer referred the Walking Dead series as an example of a successful IP across media.

"I'm a big Walking Dead fan. I've read the comics and graphic novels; the IP has grown and became more accessible as it hit TV, then went to video games where it did incredibly well, and I think that strategy of growing and deepening what the franchise and IP is about is a good strategy for an IP holder," he said.

Tags: Microsoft halo
Previous Next  

2 user comments

19.1.2014 10:14

By retconning everything after Halo 3, right?



223.1.2014 0:57

Halo, you could argue, is the most important entertainment IP that Microsoft owns... cool !


<a hrep="http://www.celebrityballa.com/">Celebrity News</a>

Comments have been disabled for this article.

Latest news

A bug in Chrome allows you to download Netflix movies A bug in Chrome allows you to download Netflix movies (25 Jun 2016 15:21)
A group of security researchers have found a vulnerability in Google's Chrome browser that allows downloading movies straight from Netflix. This is obviously not a feature especially the entertainment ....
7 user comments
Three out of four Netflix customers would rather cancel than watch ads Three out of four Netflix customers would rather cancel than watch ads (25 Jun 2016 14:05)
For a long time Netflix was adamant on its pricing. No changes were made for a long time and everything seemed to be good. The markets obviously reacted and more expensive deals and original ....
4 user comments
Apple Music left in the dust, Spotify at 100 million subscribers Apple Music left in the dust, Spotify at 100 million subscribers (25 Jun 2016 12:01)
Spotify has told The Telegraph that it has surpassed the 100 million mark in subscribers. Paying subscribers was earlier this year reported to have passed 30 million. Apple meanwhile is having ....
2 user comments
Rumor has it that Apple has cancelled iPhone's dual camera Rumor has it that Apple has cancelled iPhone's dual camera (18 Jun 2016 18:05)
The next iPhone will be a major upgrade to current iPhone 6s. This biyearly full upgrade cycle provides us with a bigger upgrade every two years. But how will Apple update its number one product, ....
6 user comments
OnePlus releases new flagship killer, smaller X discontinued OnePlus releases new "flagship killer", smaller X discontinued (18 Jun 2016 16:11)
The small Chinese smartphone maker OnePlus took the world by storm two years ago by releasing a super cheap flagship smartphone. They called it the flagship killer, and it indeed challenged ....
4 user comments

News archive