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Cadburys Wispa - An Internet Campaign Brought it Back... and An Online Sweetshop is the First Place to Enjoy it
BLACKBURN, England, September 27 /PRNewswire/ -- Remember Cadburys Wispa? That delicious chocolate bar crammed with millions of tiny bubbles? Launched in 1983 amid a massive advertising campaign (featuring 80's icons such as Yes Minister's Paul Edenton, The Sweeney's John Thaw and Dennis Waterman and Hi De Hi's Simon Cadell and Ruth Madoc) Wispa quickly became one of the country's favourite chocolate bars. But Wispa's star waned within 10 years and in 2004 the writing was on the wall when the name Wispa disappeared completely and the bar was merged into the Cadbury's Dairy Milk brand... and with it the nostalgia of the bar disappeared at a stroke. That was until the Internet got involved. Social Networking sites such as FaceBook and MySpace started campaigns to bring Wispa back, with over 90 Bring Back Wispa groups on FaceBook alone, with nearly 14,000 members between them. And finally people power succeeded, with Cadburys announcing that they would bring back the bar... but for a very limited time only. And now the internet is the first place where everyone can enjoy Wispa once more. Online sweetshop http://www.AQuarterOf.co.uk is the nation's nostalgic sweet specialist and owner, Michael Parker, was delighted to make Wispa available to one and all. "We stock all the favourites from days gone by; the sweets that people thought had stopped being made. Having been involved with some of the campaigns to bring back Wispa, we know that the reliance of this much loved and much missed bar will bring nostalgic memories flooding back for everyone in their 20's, 30's and beyond!" There is a hard core of sweets that people hanker for. http://www.AQuarterOf.co.uk dedicates a special section on the website entitled "Whatever Happened To..." which talks about the most longed for sweets. "By far the most talked about, and missed, sweets are Texan Bars, Spangles, Cabana... and Wispa. 2 years ago Texans reappeared for a short time and we sold 30,000 bars... so it's great that Cadburys have decided to bring back Wispa - I can definitely say that they taste as good as ever!" For further details please contact Michael Parker on +44-(0)1254-262-160 or +44-(0)79099-12344 or email mjp@aquarterof.co.uk
