International Research Firm Parks Associates to Address Digital Media Offerings at CONNECTIONS(TM) Europe

DALLAS, September 28 /PRNewswire/ --

Parks Associates and CEA(R) today announced the agenda for the upcoming
CONNECTIONS(TM) Europe conference, with a focus on the role of digital media
as a fundamental driver for growth in multiple sectors of the digital
lifestyle markets.

CONNECTIONS(TM) Europe, produced by Parks Associates in partnership with
CEA, is an executive conference and showcase to be held December 4-6, 2007,
in Berlin, Germany, at the Adlon Kempinski.

Parks Associates' research indicates companies need to develop and market
richer digital media offerings in order to spur the German home networking
market. "While home network penetration has grown in Germany, there has not
been an upsurge comparable to France or the U.K.," said John Barrett,
research director of Parks Associates. "More competition combined with
digital media offerings such as video-on-demand, IPTV, and multiroom DVR are
required to promote greater adoption of home networks."

Parks Associates' Global Digital Living (GDL), which surveyed households
worldwide on their technology use and attitudes, finds:

Among the surveyed countries, Germany has one of the lowest percentages
    of households who download or upload videos to P2P websites on a monthly
    basis.

    Among the European countries surveyed, Germany has the lowest percentage
    of households who watch purchased DVDs on a monthly basis. Conversely,
    among all the surveyed countries, Germany has the highest percentage of
    households who watch movies on broadcast TV.

These and other findings map consumer patterns and areas of opportunity,
essential factors for companies looking to advance the markets for digital
products and media. To this end, several sessions will focus on the role of
TV-centric devices and examine the evolution of interactive services, the
role of Web content, and the features and applications that are changing the
television experience.

Sponsors include io-homecontrol, Radialpoint, AwoX, Casero Inc., Intamac
Systems Ltd., Invest in Germany, Netineo, NDS, NXP Semiconductors, SiConnect,
Macrovision, and SmartLabs.

CONNECTIONS(TM) Europe: Strategies for Digital Living Markets, produced
by Parks Associates in partnership with CEA(R), is an executive conference
and showcase that provides attendees with analysis and consumer research from
Parks Associates, networking opportunities, and information on emerging
residential and mobile technologies and services. This focused event provides
a forum to present and learn about international trends, successful
strategies, and key players in the development of digital living
technologies. http://www.connectionseurope.com

Web site: http://www.parksassociates.com
              http://www.connectionseurope.com