DALLAS, October 23 /PRNewswire/ --

Parks Associates and CEA(R) are pleased to announce Andreas
Mueller-Schubert, General Manager, Global Solutions, Microsoft TV, Microsoft
Corporation, as the opening keynote of CONNECTIONS(TM) Europe: Strategies for
Digital Living Markets.

Mr. Mueller-Schubert's keynote, "Embracing IPTV Services and Deployment,"
will take place on Tuesday, December 4, 3:25-4:10 p.m. (15h25-16h10). He will
focus on the role of IPTV in the development of converged communications and
entertainment services. His expert insight will also offer a glimpse into the
evolution of television into a new category of connected TV services, powered
by IPTV technologies and characterized by interactive features and services
and new entertainment experiences.

"When we take a look at the momentum of IPTV service deployments today,
we see a clear path for a transformed TV experience that is connected in many
ways to your life," Mueller-Schubert said. "IPTV technologies have been
instrumental in creating new business opportunities for service providers,
and this will continue to be the case as consumer demand for connected TV
continues to grow."

CONNECTIONS(TM) Europe, produced by Parks Associates in partnership with
CEA, is an executive conference focused on the global market for advanced
digital lifestyle solutions. The second annual event will be held December
4-6, 2007, in Berlin, Germany, at the Adlon Kempinski.

Parks Associates reports there were 4.5 million residential IPTV
subscribers worldwide in 2006 and that number will grow to nearly 60 million
by year-end 2011.

"Microsoft brings to CONNECTIONS(TM) a unique perspective informed by
on-the-ground experiences selling to consumers worldwide," said Kurt
Scherf, Vice President, Principal Analyst, Parks Associates. "IPTV providers
face varied challenges as a variety of companies compete for subscribers.
Microsoft will have excellent insight on ways to overcome these challenges."

CONNECTIONS(TM) Europe: Strategies for Digital Living Markets, produced
by Parks Associates in partnership with the Consumer Electronics Association
(CEA(R)), is an executive conference and showcase that provides 
250-300 attendees with high-level analysis and consumer research from Parks
Associates, networking opportunities, and information on emerging residential
and mobile technologies and services. This focused event provides a forum
where executives can present and learn about international trends, successful
strategies, and key players in the development of digital living
technologies. http://www.connectionseurope.com

Chelsey Tyson
    Parks Associates
    +1-972-490-1113
    chelsey@parksassociates.com


    Web sites: http://www.parksassociates.com
               http://www.connectionseurope.com