Do Me ... London Launches First Guidebook for Your Mobile Phone

LONDON, October 25 /PRNewswire/ --

- Text the word London to 83040

There's a new and completely unique way to explore London - right through
your own mobile phone.

Do Me Mobile Limited announces the launch of Do Me ... London, an
informative and entertaining audio guide to the world's greatest city.
Visitors and Londoners alike can now access multimedia tours of more than 80
of the capital's top attractions, simply by sending a single text message.

Going somewhere in London? Looking for something new? Ben Whitehead, a
professional tour guide and actor, and his five alter-egos narrate the hidden
tales you won't find anywhere else. Users can also access interactive maps,
photos and detailed information from London Bridge to the London Dungeon.
It's all on your phone and it's all tailored by you, for you, whenever you
want.

To get started, all you have to do is text the word London to 83040.
You'll receive a free reply with a link to the Do Me ... London website,
which can be accessed through your phone's browser. The site is quick and
easy to use, and there's no charge for browsing. Use the map or the search
function to find the attraction you want, then simply click on the relevant
link. You'll receive an automated phone call giving you all the secrets of
the capital's top sights. Billing is by reverse SMS, at GBP1.00 or GBP1.50
per call. Two attractions are completely free!

Editor's Notes:

Do Me Mobile Limited is a new company dedicated to providing innovative,
top-quality information guides. Select audio stories are available for free
from the Do Me ... London website: http://www.do-me.info, which provides more
information about the service. To login to the website's members' zone
without registering, use ``press'' as both your Username and Password.

In addition to the charge of GBP1.00 or GBP1.50 per call, normal text and
browsing charges may also apply. Occasionally, the automated phone call may
be diverted directly into the user's voice mail. Do Me ... London is
available on all six UK mobile networks (3, O2, Orange, T Mobile, Vodafone
and Virgin) and most mobile phone handsets. It's not a repeat or subscription
service - users pay only for the attractions and guides they want.