LOS ANGELES, December 20 /PRNewswire/ --
Live Nation (NYSE: LYV) announced today that it has entered into
a long-term agreement with CTS Eventim which will enable Live Nation to
launch its own ticketing business utilizing the most technologically advanced
ticketing platform in the world. Live Nation will exclusively license the
Eventim platform in North America, and Eventim will provide back office
ticketing services in the UK and ticketing services across Europe. The new
agreement will allow Live Nation to begin selling tickets on January 1st,
2009.
(Logo: http://www.newscom.com/cgi-bin/prnh/20070220/LATU096LOGO)
Live Nation President and Chief Executive Officer Michael Rapino
commented, "This is a monumental step forward in the evolution of Live Nation
into a next generation music company. Eventim is the most technologically
sophisticated ticketing platform in the world. Live Nation will use its most
important asset, the concert ticket, to build artist careers and customer
relationships, forge innovative sponsorship deals, create a fan and artist
friendly secondary ticketing platform and provide a ticketing alternative for
third-party venues. We believe that our partnership with Eventim will allow
us to execute on this transformational vision."
CTS Eventim Chief Executive Officer Klaus-Peter Schulenberg
added, "Eventim is at the forefront of ticketing innovation across Europe,
and we share Live Nation's passion for enhancing the fan ticketing
experience. We will provide the infrastructure and technology required to
reshape how Live Nation consumers access ticket inventory and enable
ancillary revenue opportunities, while vastly improving the overall fan
ticketing experience."
The agreement secures for Live Nation a world-class ticketing
engine for limited investment, catapulting LiveNation.com into a
best-in-class e-commerce site. The new ticketing platform will allow Live
Nation to control customer data, to create enhanced ticket-based concert
products and to capitalize on expanded distribution channels and sponsorship
opportunities.
The Eventim platform has innovative service offerings including
interactive seating maps, mobile distribution, integrated primary and
secondary ticketing, alternative access models (auctions, lottery, etc.),
print-at-home, radio frequency identification (RFID) ticketing and
unparalleled customer relationship management (CRM) capabilities.
Live Nation will host an investor call in early January to
present the details of the partnership.
ABOUT LIVE NATION:
Live Nation is the future of the music business. With the most
live concerts, music venues and festivals in the world and the most
comprehensive concert search engine on the web, Live Nation is
revolutionizing the music industry: onstage and online. Headquartered in Los
Angeles, California, Live Nation is listed on the New York Stock Exchange,
trading under the symbol "LYV." Additional information about the company can
be found at http://www.livenation.com under the "About Us" section.
ABOUT CTS EVENTIM:
CTS Eventim is the second largest ticketing company in the world
(and the largest in Europe) with annual sales of more 60 million tickets
during 2007. CTS Eventim currently operates in 17 countries, with over
2,000 clients, including promoters, sports teams and venues. The Eventim
software boasts a flexible architecture that seamlessly handled the
2006 World Cup. At its peak, the system processed over 3 million tickets in a
single day and handled over 30 million inquiries in the first hour the event
went on sale.
Web site: http://www.livenation.com
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