CHICAGO, February 12 /PRNewswire/ --

- Turkey's leading mobile communications provider taps consumer demand
for 'anytime' internet access

Novarra, the internet mobility company, announces that Turkcell has
integrated a new 'open internet' offering to their portal service using
Novarra's Vision(TM) platform for next-generation mobile internet and
multi-media services. The application will be immediately available to more
than 20 million Turkcell customers. Through the Vision platform, Turkcell
customers will be able to access the breadth of the internet with a rich
mobile user experience, without requiring any change to their existing
handsets.

Turkcell's new service is built upon Vision platform Version 7.0 that
provides operators and content providers the most comprehensive support for
internet technology, mobile handsets and mobile browsers. With five years of
global commercial deployments, the Vision multi-media platform delivers
performance, scalability and reliability required for mass-market everyday
services.

Cenk Serdar, Chief Officer - Value Added Services, Turkcell commented:
"This service is our strategic initiative to deliver popular and
personally-relevant internet applications 'anytime, anywhere' to our
customers." He continued, "Novarra brings experience and quality critical to
achieving our goals for consumer uptake and ARPU growth."

"There is strong revenue growth across our all our customers due to
steady consumer uptake and increasing usage per user," said Jayanthi
Rangarajan, president and CEO of Novarra. She added, "With eight years of
focus on mobile internet platforms, our product quality and roadmaps meet the
needs of operators and internet businesses deploying robust mobile consumer
offerings."

About Turkcell

Turkcell is the leading GSM operator in Turkey with 34.8 million postpaid
and prepaid customers as of September 30, 2007 operating in a three player
market with a market share of approximately 58% as of June 30, 2007 (Source:
The Telecommunications Authority). In addition to high-quality wireless
telephone services, Turkcell currently offers General Packet Radio Service
("GPRS") countrywide and Enhanced Data Rates for GSM Evolution ("EDGE") in
dense areas, which provide for both improved data and voice services.
Turkcell provides roaming with 565 operators in 196 countries as of 
November 7, 2007. Serving a large subscriber base in Turkey with its 
high-quality wireless telephone network, Turkcell reported US$4,521 million 
net revenue for the nine months ended September 30, 2007 and US$4,700 million 
net revenue for the year ended December 31, 2006 as per IFRS financial 
statements. Turkcell has interests in international GSM operations in 
Azerbaijan, Georgia, Kazakhstan, Moldova, Northern Cyprus and Ukraine. 
Turkcell has been listed on the New York Stock Exchange ("NYSE") and the 
Istanbul Stock Exchange ("ISE") since July 2000 and is the first and only 
NYSE listed company in Turkey. 51.00% of Turkcell's share capital is held by 
Turkcell Holding, 4.22% by Cukurova Group, 13.07% by Sonera Holding, 4.07% 
by M.V. Group and 0.01% by others while the remaining 27.63% is free float.

About Novarra:

Novarra, the internet mobility company, is the leading provider of high
performance mobile web platforms for operators and content providers to
create new services and revenue streams. Novarra developed the first
server-client architecture for web content transformation and network
optimization designed for mass-market, high volume mobile consumer
deployments. Novarra's open, standards-based platforms deliver a high quality
mobile user experience for services like full rich web, search, premium
portals, personalization and advertising. Global, commercial deployments over
5 years on both 2.5G and 3G networks have proven consumer satisfaction,
uptake and increased data services revenue.

For more information:

    Europe:
    Ivana Farthing / Alexis Dalrymple
    Hotwire PR +44-(0)-20-7608-2500
    Ivana.Farthing@hotwirepr.com
    +44-(0)-7841-982-597
    alexis.dalrymple@hotwirepr.com
    +44-(0)-7713-998-642

    North America:
    Doug Haslam
    Topaz Partners
    Novarra@topazpartners.com
    +1-781-404-2419



Web site: http://www.novarra.com