ARM Enhances Development Support for Texas Instruments' Davinci(TM) Technology and OMAP35x(TM) Platform


CAMBRIDGE, England, February 26 /PRNewswire/ --

- Enhanced Support in ARM RealView Development Suite 3.1 Professional
Significantly Reduces Initial Development Time and Ensures Optimal Tools
Configuration for Specific TI Processors

ARM (LSE: ARM) (Nasdaq: ARMHY) today announced at the Texas Instruments
Developer Conference (TIDC), Dallas, Texas, that the ARM(R) RealView(R)
family of development tools will provide enhanced support for the Texas
Instruments' (TI) DaVinci(TM) technology and OMAP35x(TM) platform, including
the recently-released DaVinci TMS320DM355 digital media processor and OMAP35x
processors. The enhanced support automatically configures the RealView
development tools for specific TI processors enabling software developers to
rapidly begin developing high-performance applications using supplied example
code and project templates. Enhanced debug support provides full visibility
and control of the processor's on-chip peripherals as well as automatic
placement of code in the processors memory map.

"TI has long relied upon ARM to deliver low risk development tool
solutions that provide ease-of-use and optimum performance," said Gerard
Andrews, OMAP marketing manager, TI. "With the enhanced support in ARM
RealView tools for TI's digital media processors and OMAP35x applications
processors, developers will greatly benefit from reduced development times
and the ability to deliver high-performance, low-power applications into the
rapidly growing consumer, medical and embedded markets."

Developers wishing to create an application for a specific TI processor
will be able to download a RealView Development Suite 3.1 Professional tool
update for their chosen processor. This update will add processor-specific
project templates and example code to the Eclipse IDE included in the
RealView Development Suite 3.1 Professional. The processor project templates
automatically configure the compilation tools in the RealView Development
Suite 3.1 Professional to generate optimal code and automatically lay it out
in the processor's memory map including (where appropriate) programming
on-chip flash. TI processor-specific debug features provide the developer
with full visibility and control of on-chip peripherals in a format that can
be directly mapped back to the processor's datasheet.

"ARM is committed to providing its extensive ecosystem of Partners with
the resources they need to stay one step ahead of market demands, and with
RealView development tools we are able to lend our support to a leading
technology company like TI," said John Cornish, vice president of marketing,
System Design Division, ARM. "With RealView tool support for the DaVinci and
OMAP35x processors, ARM will empower developers to meet the feature and
performance requirements associated with efficiently delivering quality
products into the mobile and consumer markets."

About RealView Development Suite 3.1 Professional

The ARM RealView Development Suite 3.1 Professional is a complete,
end-to-end solution for software development supporting all ARM processors
and ARM CoreSight(TM) debug technology. This full-featured product enables
developers to begin software development, optimisation and test ahead of
silicon availability, significantly reducing application time-to-market and
ensuring the highest degree of software quality.

RealView Development Suite 3.1 Professional incorporates the
best-in-class RealView Compilation tools and market-leading RealView Profiler
enabling applications to easily achieve both high performance and optimal
code size. The product includes support for the latest Cortex(TM)-A8
processor and includes the vectorising compiler for the NEON(TM) media
processing engine, which can increase the performance of multimedia
applications in standard C code by more than 200 per cent.

Availability

ARM RealView tools enhanced support features for TI's OMAP35x and digital
media processors will be available in Q2 2008, free-of-charge via electronic
download to new and existing RealView Development Suite 3.1 Professional
customers.

About ARM

ARM designs the technology that lies at the heart of advanced digital
products, from wireless, networking and consumer entertainment solutions to
imaging, automotive, security and storage devices. ARM's comprehensive
product offering includes 16/32-bit RISC microprocessors, data engines,
graphics processors, digital libraries, embedded memories, peripherals,
software and development tools, as well as analog functions and high-speed
connectivity products. Combined with comprehensive design services, training,
support and maintenance, and the company's broad Partner community, they
provide a total system solution that offers a fast, reliable path to market
for leading electronics companies. More information on ARM is available at
http://www.arm.com.

About the Texas Instruments Developer Network

ARM is a member of the TI Developer Network, a community of respected,
well-established companies offering products and services based on TI analog
and digital technology. The Network provides a broad range of end-equipment
solutions, embedded software, engineering services and development tools that
help customers accelerate innovation to make the world smarter, healthier,
safer, greener and more fun.

ARM and RealView are registered trademarks of ARM Limited. Cortex, NEON
and CoreSight are trademarks of ARM Limited. All other brands or product
names are the property of their respective holders. "ARM" is used to
represent ARM Holdings plc; its operating company ARM Limited; and the
regional subsidiaries: ARM, Inc.; ARM KK; ARM Korea Ltd.; ARM Taiwan Limited;
ARM France SAS; ARM Consulting (Shanghai) Co. Ltd.; ARM Belgium N.V.; AXYS
Design Automation Inc.; ARM Germany GmbH; ARM Embedded Technologies Pvt.
Ltd.; and ARM Norway, AS.

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