THALWIL, Switzerland, February 28 /PRNewswire/ -- u-blox, the leading Swiss provider of GPS receiver technology,
will perform live GALILEO satellite tracking demonstrations at the 2008 CeBIT
trade show to be held in Hanover, Germany, on its revolutionary u-blox 5
A-GPS and GALILEO-ready chip.
u-blox' commitment to stay at the forefront of GALILEO
development has led it to participate in several EU-funded research projects,
such as the GREAT project(1), aimed at developing next generation GALILEO
receivers for mass market applications.
CeBIT, which runs from March 4-9, is the world's leading ICT show and is
expected to attract nearly half a million visitors and over 6000 exhibitors
this year. This makes it the largest marketplace for digital IT and
telecommunications solutions, providing a unique opportunity for product
manufacturers, service providers and distributors to meet, exchange views and
do business.
u-blox will be promoting its 50-channel, hybrid u-blox 5
positioning engine, the first to simultaneously track GPS and GALILEO
satellites. u-blox' fifth generation of GPS chips and modules use a
combination of satellite systems, including SBAS augmentation systems, to
compute a position.
"With u-blox 5, u-blox has reasserted itself as a highly
innovative company, pioneering the hybrid engine market. GALILEO will endow
our engines with better coverage, higher positioning accuracy, better
multipath mitigation and higher overall reliability and availability," said
Thomas Seiler, u-blox CEO.
Endowed with award-winning SuperSense indoor GPS and KickStart
weak signal acquisition technologies, u-blox 5 GPS chips and modules boast an
acquisition and tracking sensitivity of -160 dBm, which enables fast,
uninterrupted positioning, even in challenging, weak signal environments like
urban canyons, covert parking lots, shopping malls and train stations.
All u-blox 5 products support AssistNow, u-blox' free A-GPS
services, which boost acquisition performance, reducing the engine's
Time-To-First-Fix down to 1 second, making u-blox 5 the fastest positioning
engine in the market. u-blox' AssistNow Offline service provides assistance
data valid for up to 14 days, enabling applications that do not require
connectivity at every start-up.
"Our cutting-edge u-blox 5 positioning engine is powering a
whole new range of innovative GPS-enabled applications. With u-blox 5,
personal navigation devices and smartphones now benefit from instant
positioning even in weak signal areas, enabling users to quickly and
accurately benefit from navigation and location-based services in indoor and
outdoor environments alike," added Mr. Seiler.
Currently in mass production, u-blox 5 chips and modules are
standalone GPS receivers that come in a wide array of form factors. Their
compact, self-contained architectures can be quickly and easily integrated,
offering original equipment and device manufacturers reduced development
costs and minimal product time-to-market.
Visitors to u-blox' booth in Hall 15, D27 will be able to see live
GALILEO satellite tracking demonstrations upon prior arrangement. Please
contact sales@u-blox.com to arrange a meeting with a u-blox sales
representative.
Additionally, visitors can attend "Dead reckoning for uninterrupted
navigation" at CeBIT in Motion (Hall 15, Stand D41) on Friday March 7,
10:00-10:30 am, which will be presented by Kartsen Tietz, u-blox Vice
President Sales EMEA.
About u-blox
u-blox is an international company headquartered in Switzerland and
listed on the Swiss stock exchange under ticker symbol UBXN. u-blox has
subsidiaries in the USA, Singapore and Hong Kong and additional
representative offices in China, Taiwan, Korea and Japan. Founded in 1997,
u-blox develops leading positioning technology, products and services based
on Global Navigation Satellite Systems (GNSS), including GPS and Galileo, for
the automotive and mobile communications markets. For more information,
please visit http://www.u-blox.com.
Internet: http://www.presseportal.ch
Notes
(1) Visit http://www.greatproject.org for details.
u-blox Contacts:
Alicia Montoya,
Communications Manager,
phone: +41(44)-722-74-86,
e-mail: alicia.montoya@u-blox.com
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