Peugeot Teams up With Kewego to Launch Peugeot Web TV: an International Web TV


PARIS, March 10 /PRNewswire/ --     During the 78th International Motor Show (Geneva - March 6 - 16), Peugeot 
unveiled its first web TV: http://www.tv.peugeot.com/. A new service based on 
the white-label site video solutions of Kewego, the European leader in 
Internet video.

- Peugeot creates an authentic audio-visual universe around its brand. By
launching Peugeot Web TV, the brand seeks to take advantage of audio-visual
technology to better communicate with Internet users and highlight its
know-how and products.

- A content-rich Web TV of international scope. In addition to the French
version, Peugeot Web TV is also available in English, Spanish, and German.
Beyond advertising films, Internet users will find automotive tests, crash
tests, as well as updated information on the Group.

- Internet video, an essential element for all companies. "Thanks to
Internet video, companies can provide information on their brand area that is
in-depth and rich and can more accurately target their audience. Companies
are going to gobble up this new opportunity," explains Olivier Heckmann,
Co-founder and General Manager of Kewego.

About Kewego

Created in 2003, Kewego partners with news media, copyright holders, and
companies to help them make the move to Internet video. Its main clients and
partners are M6, France Télévisions, L'Equipe, Orange, Airbus, Axa, Procter
and Gamble... Kewego is active in 25 European countries and boasts more than
100 million video hits per month. Website: http://video.kewego.fr.

© PR Newswire Association LLC.

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