ZWOLLE, the Netherlands, March 12 /PRNewswire/ --     Capital ID, specialist in marketing operations management, today
announced it has been positioned by Gartner, Inc. in the 1Q08 Marketing
Resource Management Magic Quadrant report(1).

The report says: "Although still immature compared with other,
more-established CRM markets -- for example, contact centers, sales force
automation (SFA) and campaign management -- MRM is gaining substantial
interest among midsize and large companies. During 2007, most vendors
continued to grow MRM revenue, win new customers and cross-sell into their
installed bases. Vendors increased their investments for product development,
marketing and sales distribution."

Luke McKeever, CEO at Capital ID: "We are delighted with our placement in
the MRM Magic Quadrant. We see it as recognition of the quality of our
software and our people, our vision for the future of our business, and -
above all - the great results our technology is driving for our customers.
The placement in the Gartner Magic Quadrant, in my opinion, gives us a strong
platform for our international expansion plans as Gartner is recognized
worldwide as a leader in independent technology research."

The Gartner Magic Quadrant is copyrighted 3 March 2008 by Gartner, Inc.,
and is/are reused with permission. The Magic Quadrant is a graphical
representation of a marketplace at and for a specific time period. It depicts
Gartner's analysis of how certain vendors measure against criteria for that
marketplace, as defined by Gartner. Gartner does not endorse any vendor,
product or service depicted in the Magic Quadrant, and does not advise
technology users to select only those vendors placed in the "Leaders"
quadrant. The Magic Quadrant is intended solely as a research tool, and is
not meant to be a specific guide to action. Gartner disclaims all warranties,
express or implied, with respect to this research, including any warranties
of merchantability or fitness for a particular purpose.

About Capital ID

Capital ID focuses on the automation of marketing processes. With its ID
manager software and service solutions, the company is the market leader in
the Netherlands for marketing operations management (MOM) and digital asset
management (DAM). Capital ID's customer base includes Randstad Holding,
Starbucks, ABN Amro, Rabobank, USG People, Vedior, SNS Bank, and BCC. Capital
ID is managed by Luke McKeever (CEO), Dennis Steen (CMO), and Andréy Prins
(CTO). The company is located in Zwolle (the Netherlands) and has two
divisions: ID manager and ID interactive. For more information:
http://www.capitalid.com.

(1) Gartner, Inc. "Magic Quadrant for Marketing Resource Management,
1Q08", by Kimberly Collins, 3 March 2008