PLEASANTON, California, March 19 /PRNewswire/ --

- Spigit combines business intelligence with crowdsourcing to help
decision makers separate the signal from the noise

The rise of social networking has created whole new opportunities for
enterprises to engage their customers and generate new ideas, often leaving
decision makers with more choices than answers. Today spigit, the leader in
social productivity software for enterprise innovation, introduces
IdeaSpigit, the only solution that quantitatively analyzes customer feedback
and uses automated idea graduation to help decision-makers quickly and
automatically market-test new initiatives.

With IdeaSpigit, companies can engage their customers, quantify and
market-test ideas and immediately innovate based upon those generated ideas.
Spigit's IdeaSpigit builds communities that feature:

-- RepUrank(TM) - Social analytics engine that pinpoints the smartest,
       most qualified and influential users, not just the most popular users;
    -- IdeaRank(TM) - This metric analyzes dozens of interaction types to
       indicate the probability of an idea's success;
    -- Graduation System - An automated idea graduation system that allows
       companies to customize and decide how ideas should progress through
       the platform, ensuring organizational buy-in and that the right ideas
       reach the right decision-makers at the right time;
    -- Social Networking - Allows all your customers to participate in the
       process of innovation; and
    -- Incentives and Rewards - Currency, contests, trading, marketplaces and
       leaderboards are built into the spigit engine to provide incentives
       for high-quality participation.



"The Digg model of crowdsourcing by simple popular voting does not
translate to the enterprise. The most popular ideas are not necessarily the
most productive. Unlike other products that rely solely on popularity,
IdeaSpigit's advanced social analytics provide substance to the conversation,
distinguish the signal from the noise and ultimately drive actionable
business decisions," said Paul Pluschkell, CEO and founder of spigit.
"IdeaSpigit finally gives companies a way not only to capture everyday
customer conversations, but also quantitatively and automatically identify
real innovations that will fuel business growth."

About spigit (http://www.spigit.com)

Spigit is a social productivity platform for enterprises that extracts
relevant meaning from social interactions to empower decision makers.
Available as an customer-facing implementation (IdeaSpigit) or as an extended
community (InnovationSpigit), spigit's advanced algorithms enable the best
ideas and minds to shine, market testing new initiatives in minutes instead
of months.

Spigit currently helps many of today's Fortune 500 companies quantify
social interactions in and around their organization and quickly discover and
drive new innovation initiatives every day.

Web site: http://www.spigit.com