Marvell Launches Qdeo Video Processing, Delivering Rich High-Definition Video Quality for an Immersive Viewing Experience


SANTA CLARA, California, September 5 /PRNewswire/ --

- A Suite of Advanced Video Processing Technologies Render Images in 
1080p Full-HD from Sources Ranging from iPods to Blue-Laser Players

Marvell (Nasdaq: MRVL), a leader in storage, communications and consumer 
silicon solutions, today announced the release of its new Qdeo(TM) brand, 
featuring a suite of advanced video processing technologies that provide 
immersive, high-definition viewing experiences on digital televisions, 
regardless of the content source. The debut of Qdeo 
(http://www.marvell.com/qdeo) enables users to enjoy content from standard-
definition, high-definition, or Internet sources in full 1080p high-
definition resolution, free of noise and artifacts, marking a new standard in 
video processing.

(Logo: http://www.newscom.com/cgi-bin/prnh/20070905/AQW167LOGO )

Available for integration into a wide range of devices, from portable
media HD video docks and digital media adapters to set-top boxes, A/V
receivers, digital TVs, and Blu-Ray/HD-DVD players and recorders, Qdeo
efficiently renders a quiet, natural, and vivid image that sets a new
standard for HD entertainment. Qdeo-enabled devices will be marked by the
authorized Qdeo logo.

Industry leaders weigh in on the benefits of Qdeo:

"I have been deeply impressed by the Qdeo technology," said Reiji
Asakura, eminent digital media critic and vice chairman of the Society of
Picture Quality Engineers in Japan, "The image quality it generates is
excellent, with great detail and clarity, providing consumers with a
first-rate experience."

"As a key innovator in the development of high-quality, award-winning
audio and video equipment for the past 30 years, we strive to incorporate
technologies that meet our high standards," said Robert Stuart, chairman,
co-founder and technical director of Meridian Audio Ltd., the leading
UK-based manufacturer of high-end audio, video, and home-theatre systems and
components. "We are proud to feature Marvell's Qdeo superb video processing
technology in our latest generation of high-quality Meridian home-theatre
solutions and are delighted that Qdeo meets the Meridian standard of
innovation and quality."

"Consumers are acquiring their entertainment content from an increasingly
wider range of sources," said John E. Johnson, Editor-in-Chief, Secrets of
Home Theater and High Fidelity, "The consumer electronics industry has been
challenged by having to render this content on a new generation of digital
televisions. Qdeo processing excels in both delivering a quality
high-definition video experience from low-resolution material and in
rendering a stunning 1080p image from the latest blue-laser discs. I am
really impressed!"

"As HDTV displays grow in size, resolution, contrast and brightness,
consumers are beginning to demand content that provides an immersive viewing
experience that is free from the artifacts and noise that conventional video
processing produces," said Dr. Nikhil Balram, vice president and general
manager of Marvell's Digital Entertainment Business Unit in the
Communications and Consumer Business Group. "Buying a product with the Qdeo
brand brings consumers a new era in video quality, delivering a rich image
for full 1080p viewing in a pristine form, removing artifacts, noise,
'jaggies,' and other distractions that can seriously degrade the viewing
experience."

Qdeo delivers rich high-definition video quality through a suite of
advanced QuietVideo(TM) processing technologies. Featuring advanced per-pixel
motion-adaptive 3D de-interlacing for HD and SD video, as well as per-pixel
noise and compression artifact reduction, Qdeo removes "jaggies," feathering,
video noise, and compression artifacts for quiet, natural images without
distraction. Qdeo technology also delivers details in darker scenes with
Adaptive Contrast Enhancement (ACE) and renders vivid colors through
Intelligent Color Remapping (ICR), providing a rich video experience for
users regardless of the content source.

First Product Powered by Qdeo to Debut

The first product to take advantage of Qdeo processing and to display the
Qdeo logo is the Meridian(R) iRIS(TM) HD video dock, enhancing and
upconverting iPod video to 1080p full HD for viewing on digital TVs. Using
its advanced suite of QuietVideo technologies, Qdeo suppresses the artifacts
and noise readily observed when the low-resolution iPod video is viewed on
digital TV through conventional video processing. At the same time, Qdeo
recovers the contrast, detail, and color of the original material, and
intelligently scales the content for immersive, large-screen viewing.

For more information on Qdeo, visit http://www.marvell.com/qdeo.

About Marvell

Marvell (Nasdaq: MRVL) is the leader in development of storage,
communications, and consumer silicon solutions. The company's diverse product
portfolio includes switching, transceiver, communications controller,
wireless and storage solutions that power the entire communications
infrastructure including enterprise, metro, home and storage networking. As
used in this release, the terms "company" and "Marvell" refer to Marvell
Technology Group Ltd. and its subsidiaries. For more information, visit
http://www.marvell.com.

Marvell(R) is a registered trademark of Marvell or its affiliates.
QuietVideo(TM) and Qdeo(TM) are trademarks of Marvell or its affiliates.

Other names and brands may be claimed as the property of others.

For Further Information Contact:
    Elisabeth H. Stockton
    Marvell Media Relations
    +1-408-222-3501
    stockton@marvell.com

    Linda Sanders
    Marvell Industry Analyst Relations
    +1-408-807-0910
    lsanders@marvell.com



Web site: http://www.marvell.com

© PR Newswire Association LLC.

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