Telenor Pakistan Selects Acision to Support Dramatic Growth


READING, England, April 9 /PRNewswire/ --

- Messaging, Charging and Usage Monitoring to Help Improve Customer 
Experience

Acision, the messaging and charging company of choice for over
300 network operators and service providers, announced today that Telenor
Pakistan has selected Acision to provide its high performance Next Generation
Short Message Service Centre (SMSC), Pre-delivery Service Agent (PSA), a
gateway for message charging, and Business Tools platform. As Telenor
Pakistan continues to aggressively expand its market share in the region,
these new solutions will help to quickly implement new services, understand
customer usage patterns and ensure sufficient capacity for expansion in the
future.

Telenor Pakistan's decision to expand with Acision's highly
scalable solutions will allow the operator to trial new messaging services
and key features with customers before commercially launching them to the
market, providing the highest quality experience for its subscriber base. As
a result of strong and sustained development in the region's mobile market,
Telenor Pakistan, the country's fastest growing operator, is competing for
new subscribers from a rapidly increasing customer base.

Acision's Pre-delivery Agent will help Telenor Pakistan to
benefit from a simplified message charging architecture, which reduces the
complexity and cost of launching new service plans across both pre- and
post-paid subscriber bases. In addition to managing performance and
efficiency, Telenor Pakistan will use Acision's Business Tools to analyse
subscriber usage patterns and obtain operational intelligence. This allows
Telenor Pakistan to understand what their customers want and offer them
value-added services through targeted marketing campaigns, thereby enhancing
subscriber satisfaction while at the same time ensuring future revenue
growth.

Chief Technical Officer Telenor Pakistan, Peter Anthony
Dindial, commented: "In what is an exciting, fast moving market, we must be
ready to meet growing subscriber numbers and offer them the reliable and
robust services that they demand. Telenor and Acision have a relationship
that spans the globe across all Telenor entities. Our decision to work with
Acision in Pakistan is based on their ability to deliver comprehensive
solutions in terms of value add for our end subscribers, helping Telenor
Pakistan to benefit from Acision's expertise as a leader in the global mobile
market."

Boudewijn Pesch, Managing Director for Acision in Asia
Pacific, added: "For an operator to harness a strong subscriber base, it is
paramount that services offered can cope with the growing demand of future
subscribers. Telenor Pakistan has recognised that Acision delivers robust,
scalable market-leading solutions in Messaging and Charging, coupled with the
experience and support capability to assist Telenor Pakistan with its future
long-term growth."

Notes to Editors

About Telenor Pakistan

Telenor ASA is an international provider of high quality
telecommunications, data and media communication services. It ranks as
world's 7th largest mobile operator with a total of 143 million subscribers
in its mobile operations. Telenor Pakistan is 100% owned by Telenor ASA and
adds on to its operations in Asia together with Thailand, Malaysia and
Bangladesh.

About Acision

Acision is the messaging and charging partner of choice for more than 300
network operators and service providers, supporting over one and a half
billion customers worldwide. With over 50% of global text and multimedia
messaging traffic generated through its platforms, Acision's mobile data
services expertise includes text messaging, multimedia messaging, IP
messaging, mobile internet, mobile advertising, IP voicemail and IP
videomail. Acision's payment systems have processed more than US $100
billion, providing sophisticated real-time charging and removing the
boundaries between prepaid and postpaid subscriptions. All of Acision's
solutions are backed up by a robust, global service organisation, offering
24/7 support provided through twenty four local service centres and three
state of the art global support centres. With global market experience,
Acision has a detailed understanding of what it takes to bring innovative
services to full mass market adoption.

Privately owned by an equity consortium led by Atlantic Bridge Ventures
and Access Industries, Acision is a half billion dollar company, working with
customers in 135 countries across six continents. More information is
available at http://www.acision.com

Press contacts
    Radha K. Raman
    Director, Marketing, Asia Pacific
    Acision
    Tel: +65-65051021
    Email: radha.raman@acision.com

    David Ross Tomlin / Bettina Winters
    Hotwire PR
    Tel: +44(0)207-608-2500
    Email: acision@hotwirepr.com

© PR Newswire Association LLC.

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