Microsoft Enables Real-Time Business Decisions With BizTalk RFID Mobile


LAS VEGAS, April 17 /PRNewswire/ --

- New offering is designed to enhance business productivity.

At RFID Journal LIVE! 2008, Microsoft Corp today unveiled Microsoft
BizTalk RFID Mobile -- a lightweight platform for a variety of mobile
devices, which simplifies the development of mobile applications that expose
relevant, real-time business information. BizTalk RFID Mobile enables
delivery of relevant information from mobile devices to core business
processes for a variety of scenarios, whether for a dock worker verifying a
shipment or a pharmacist verifying that the right medicine has been stocked.

(Logo: http://www.newscom.com/cgi-bin/prnh/20000822/MSFTLOGO)

Microsoft today made available a private beta with general availability
expected in late 2008. Customers and partners can participate in the BizTalk
RFID Mobile Technology Adoption Program (TAP) by registering at
https://connect.microsoft.com/site/sitehome.aspx?SiteID=65.

"Given today's fast-paced environment, customers have asked for business
process technologies that enable real-time decision-making to help drive
measurable business results," said Burley Kawasaki, director of product
management in the Connected Systems Division at Microsoft. "Together, with
leading industry partners including Motorola Inc, Intermec Technologies Corp,
Unitech, Samsung and Psion Teklogix Inc, we will deliver a cost-effective,
mobile RFID platform that works with existing business processes and
systems."

As part of the Microsoft BizTalk product line, Microsoft BizTalk RFID
Mobile underscores the company's long-term commitment to deliver extensive
service-oriented architecture (SOA) and business process management (BPM)
capabilities as part of the overall Microsoft application platform. The
platform is a set of compatible, mission-critical technologies and
development tools that enable customers to develop applications that work
with existing systems.

"BizTalk RFID Mobile represents an exciting opportunity for Motorola to
build on our track record of delivering innovative products to meet customer
needs," said Joe White, vice president of RFID business development for
Motorola Enterprise Mobility. "Motorola is actively working with Microsoft so
that our customers will be able to reliably and seamlessly run applications
on BizTalk RFID Mobile."

Microsoft BizTalk RFID Mobile when used with BizTalk Server 2006 R2
enables real-time decisions by extending business process to Windows CE and
Windows Mobile 5.0 applications. BizTalk Server 2006 R2, Microsoft's core SOA
and BPM technology, which was generally available in September 2007, included
advancements for fixed RFID readers including device management, data
filtering and business rules, electronic data interchange (EDI), and
interoperability with line-of-business adapters for manufacturing, finance
and healthcare.

"It's only natural that Microsoft extends BizTalk RFID out to mobile
devices, and it complements its mobile hardware partners' very well," said
John Fontanella, vice president of Research at AMR Research Inc. "The ability
to operate at the edge in real time opens up opportunities that can only
further enhance RFID's value."

Today, Microsoft also announced the BizTalk RFID Standards Pack, for
customers to seamlessly integrate their RFID solutions with Electronic
Product Code (EPC) global ratified standards, including Tag Data Translator
(TDT) and Low Level Reader Protocol (LLRP) standards.

About Microsoft

Founded in 1975, Microsoft (Nasdaq: MSFT) is the worldwide leader in
software, services and solutions that help people and businesses realise
their full potential.

About Microsoft EMEA (Europe, Middle East and Africa)

Microsoft has operated in EMEA since 1982. In the region Microsoft
employs more than 16,000 people in over 64 subsidiaries, delivering products
and services in more than 139 countries and territories.

This material is for informational purposes only. Microsoft Corp
disclaims all warranties and conditions with regard to use of the material
for other purposes. Microsoft Corp shall not, at any time, be liable for any
special, direct, indirect or consequential damages, whether in an action of
contract, negligence or other action arising out of or in connection with the
use or performance of the material. Nothing herein should be construed as
constituting any kind of warranty.

Web site: http://www.microsoft.com

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