SingTel Mobile Launches SMS Plus With Acision's Award Winning Message Plus

READING, England, April 25 /PRNewswire/ --

- New Service Provides Differentiation and Value Added Benefits From
Person-to-Person Messaging

Acision, the messaging and charging company of choice for over 300
network operators and service providers worldwide, has today announced that
SingTel Mobile, the leading mobile operator in Singapore, has launched
Acision's Message Plus across its subscriber base. Voted Best Mobile Service
For Consumers at the 2007 Mobile Messaging Awards, Message Plus enables
network operators to differentiate their messaging service through a range of
flexible personalised services already familiar to consumers from the PC
messaging environment.

Message Plus integrates seamlessly into SingTel's existing messaging
infrastructure, providing an effective platform to deliver innovative SMS
services to its customers.

With more than 5.42 million subscribers and a mobile penetration rate of
116.1 per cent(1), the population of Singapore sends on average 800 million
SMS messages per month. Message Plus enables SingTel Mobile to offer its
customers three value-added SMS features all from the subscriber's handset:

1. Automated Out-of-Office SMS: Customers can set to automatically send
either a default or customised Out-of-Office SMS reply, similar to an
Out-of-Office email.

2. SMS copy: Customers can copy incoming and outgoing SMSes to five email
addresses or mobile numbers. The copying of SMSes to an email address
provides an additional storage option for SMSes.

3. SMS divert: Customers have the flexibility to divert incoming SMSes to
one email address and one mobile number.

SingTel's Message Plus services have launched under the name, SMS Plus.

Mr Wong Soon Nam, SingTel's Vice President of Consumer Marketing said:
"We are pleased to partner Acision to be the first telco in Singapore to
launch these innovative SMS Plus services. The new services will help our
customers effectively manage and control the delivery of their SMSes to suit
their individual schedules or preferences. The suite of SMS Plus services
demonstrates SingTel's ability to understand and effectively deliver
solutions to meet the changing mobile communication needs of our customers in
this fast-paced society. Our customers can look forward to more exciting SMS
Plus features, such as Chinese text capability."

Mr Boudewijn Pesch, Managing Director, Acision, Asia Pacific
added, "SMS volume growth is only the first part of the story for operators
like SingTel Mobile. Once the volumes are established it is essential that
the industry continues to innovate messaging services, adding features and
functionalities to maintain messaging as a central tool in their lives.
Through continued innovation, operators can begin to differentiate themselves
on the strength of their messaging service - and even secure greater revenues
through value-added services. With half of all text and multimedia messages
sent globally processed using our systems, we continue to dominate in driving
messaging innovation."

Notes To Editors

About Acision

Acision is the messaging and charging partner of choice for more than 300
network operators and service providers, supporting over one and a half
billion customers worldwide. With over 50% of global text and multimedia
messaging traffic generated through its platforms, Acision's mobile data
services expertise includes text messaging, multimedia messaging, IP
messaging, mobile internet, mobile advertising, IP voicemail and IP
videomail. Acision's payment systems have processed more than US $100
billion, providing sophisticated real-time charging and removing the
boundaries between prepaid and postpaid subscriptions. All of Acision's
solutions are backed up by a robust, global service organisation, offering
24/7 support provided through twenty four local service centres and three
state of the art global support centres. With global market experience,
Acision has a detailed understanding of what it takes to bring innovative
services to full mass market adoption.

Privately owned by an equity consortium led by Atlantic Bridge Ventures
and Access Industries, Acision is a half billion dollar company, working with
customers in 135 countries across six continents. More information is
available at http://www.acision.com.

About SingTel

SingTel is Asia's leading communications group with operations and
investments around the world. Serving both the corporate and consumer
markets, it is committed to bringing the best of global communications to
customers in the Asia Pacific and beyond.

With significant operations in Singapore and Australia (through
wholly-owned subsidiary SingTel Optus), the Group provides a comprehensive
portfolio of services that include voice and data services over fixed,
wireless and Internet platforms.

To serve the needs of multi-national corporations, SingTel has a network
of 37 offices in 19 countries and territories throughout Asia Pacific, Europe
and the United States. These offices enable SingTel to deliver reliable and
quality network solutions to its customers, either on its own or jointly with
local partners.

The Group also has major investments in Bangladesh, India, Indonesia,
Pakistan, the Philippines and Thailand. Together with its regional partners,
SingTel is Asia's largest multi-market mobile operator, serving about 172
million customers in eight markets.

SingTel employs more than 19,000 people worldwide and had a turnover of
S$13.15 billion (US$8.40 billion) and net profit after tax of S$3.78 billion
(US$2.42 billion) for the year ended 31 March 2007. More information can be
found at http://www.singtel.com and http://www.optus.com.au.

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(1) Infocomm Development Authority of Singapore

Press contacts:
    
    Radha K Raman,
    Director, Marketing, Asia Pacific,
    Acision,
    Tel: +65-6505-1021 / +65-98631449,
    Email: radha.raman@acision.com ;
    
    Bettina Winters,
    Hotwire PR,
    Tel: +44-20-7608-4670,
    Email: acisionasia@hotwirepr.com ;
    
    Cheam Tze Hui,
    Corporate Communications Manager,
    SingTel Mobile,
    Tel: +65-6838-3678,
    Email: tzehui@singtel.com .