The Sports Network Launches New Site Design to User and Client Standing Ovation

HATBORO, Pennsylvania, April 30 /PRNewswire/ --

The Sports Network, the nation's premiere real-time sports wire service,
has launched a new site design whose technology and content expansion has
received plaudits from within the industry. "It is equivalent to a standing
ovation for our technology and content," stated Amanda Manero, spokesperson
for the organization, "and our users are not only delighted, flooding us with
accolades, but our branded clients have expressed their enthusiasm and
appreciation for our bringing their offerings in the world of sports to the
next level.

"If being copied is the greatest form of flattery one can achieve on the
Internet or elsewhere," she continued, "then we are there. It did not take
more than a few days for competitive offerings to emulate many of our new
features. And, no, in anticipation of one's next inquiry in this regard, we
cannot copyright or patent most of what we do. That is the sad truth."

Rob Dougherty, Director of Production and Design/Web Development, whose
team was responsible for most of the design, indicated that small items were
given as much priority as ostensible major ones and all, taken together, have
included:

-- Larger photos throughout the site, including home page and sport/league 
       landing pages 
    -- Top news headline modules for all major sports on each respective page 
    -- Scoreboards on each major sport page 
    -- Video feed players for NBA and NHL are on their respective landing 
       pages 
    -- Google search box, which includes a TSN web search 
    -- Special event quick-click icons on the home page 
    -- More detailed, and user friendly featured writers section on home page 
    -- Featured writers columns on their respective landing pages are now more 
       defined, and not "floating"
    -- Expanded advertising space -- now able to pull a 300x250 ad 
    -- Scoreboards are now on the main landing pages that use scoreboards (new 
       design as well) 
    -- New scoreboard on home page 
    -- More space for headlines 
    -- 728 pixel wide ad on each page at the top, combined with a 468 ad below 
       it 
    -- New landing page for more sports page 
    -- New top navigation files (Olympics added as a main directory) 
    -- Inside The Numbers
    -- Separate top navigation file built specifically for ITN

Regarding Search: "With literally millions of pages of content, our site
needed a search option capable of keeping up with the immense volume of
information we provide every day, and still be able to find older content,
such as archived editorials and news. The Google search box solution is a
slam dunk for everyone from the casual college fan to the hardcore academic
researcher."

Regarding expanded coverage: "There is no hurdle too high, no border too
far and no sport too unimportant for The Sports Network to not evaluate its
inclusion in our offerings. Whether it is mixed martial arts, rugby, skiing
or soccer, we are constantly working on enhancing and/or adding to what we
offer to both other businesses through branding or data feeds and to
consumers on our own web site."

About The Sports Network

The Sports Network is the nation's foremost international real-time
sports wire service furnishing a plethora of content on a 24/7 basis using
state-of-the-art technology. TSN's website, http://www.sportsnetwork.com,
contains voluminous proprietary sports news data that is available to its
clients as well and includes, but is not limited to, scores, trends,
analysis, news, features, statistics, pre and post-game reports, box scores,
historical data, and very much more.

Web site: http://www.sportsnetwork.com