SAN MATEO, California, September 10 /PRNewswire/ --

- New Release Enhancements Allow Companies to Improve Productivity,
Accelerate their Return on Investment, Leverage Existing Infrastructure and
Adhere to Company Standards

Siperian, Inc. -- developers of an industry leading master data
management (MDM) platform -- today announced the availability of Siperian MDM
Hub XU the company's latest MDM solution. Siperian MDM Hub XU extends its
existing data governance framework capabilities to ensure that all vital data
involving customer, product and location are delivered within existing
business processes for a greater return on investment (ROI). The product's
new security, metadata, reporting, and workflow enhancements enable
organizations to unify critical data assets in order to improve their
business intelligence endeavors, realize greater profitability, reduce
operational costs, and improve compliance for customers.

"Siperian MDM Hub XU is ahead of the pack in the areas of security and
metadata management," said Lyndsay Wise, Senior Research Analyst, TEC
Evaluations. "By integrating with leading workflow tools and reporting
dashboards, Siperian provides global organizations with an extensible and
flexible framework that integrates with best-in-class technologies to ensure
MDM success while allowing organizations to support their data governance
initiatives."

Siperian MDM Hub XU

Siperian MDM Hub is recognized by customers for offering the next
generation of architectural flexibility which allows them to manage all types
of master data with an integrated, model-driven software platform. This
enables their organizations to start with a specific business problem in
order to demonstrate rapid value and then evolve the platform over time to
become the complete, enterprise-wide master data management platform. New
features of Siperian MDM Hub XU include:

-- Security: Advancements allow for fine-grained authorization and access
       to data while providing the industry's most flexible integration to
       third party security providers. Companies can now simplify their
       security governance by leveraging current and existing security
       policies while planning for the future.

    -- Metadata: Improvements bolster Siperian MDM Hub's existing solid
       metadata capabilities to allow for fine-grained management and
       movement of data definition and rules among master data hubs.
       Companies can further reduce implementation time and more easily
       govern multi-hub development through the sharing and reuse of design
       objects.

    -- Workflow: With Siperian's partnership agreement and proven integration
       with Lombardi Software, Siperian MDM Hub XU now supports advanced
       workflow functionality. Companies can make use of powerful business
       process management and workflow capabilities in conjunction with
       Siperian's real-time web services.

    -- Reporting: Demonstrated integration with MicroStrategy, Business
       Objects and Cognos allows companies to leverage a robust data
       governance dashboard that visually tracks and showcases key metrics
       which range from data quality and reliability benchmarks to data
       steward productivity.

    -- Upgraded Data Quality Support and New Group1 Cleanse Adapter: New
       external cleanse adapter allows customers to employ the Pitney Bowes
       Group1 cleanse engine for reliable data quality thus leveraging their
       investment in it. Siperian also announced upgraded support for cleanse
       engines from AddressDoctor, Trillium Software, Business Objects DQ,
       and IBM QualityStage. Companies can now take advantage of the latest
       versions of their standard data quality tools.



"Siperian MDM Hub enables some of the world's largest companies to
successfully and rapidly deploy a master data management solution capable of
supporting their most advanced data governance requirements," said Ken Hoang,
founder and CTO. "Organizations now realize that in order for MDM to be
effective in their sophisticated businesses processes and to comply with
industry regulations a solid data governance framework is required. Siperian
MDM Hub XU supports advanced data governance functionality that allows
organizations to streamline their data governance processes, controls, and
audit functions resulting in increased data availability, usability,
integrity and security."

About Siperian, Inc.

Siperian, Inc. is an innovative provider of the most flexible master data
management platform. Siperian helps companies unify critical data about
customers, products and organizations -- and delivers the most reliable,
complete views of this data within existing business processes. Siperian MDM
Hub (TM) offers the next generation of architectural flexibility for managing
all types of master data with an integrated, model-driven software platform
that adapts to your business requirements -- and delivers rapid return on
investment on critical projects today while evolving to a complete enterprise
master data management platform. Siperian enables rapid implementation and
has earned the company its reputation for leadership and proven success by
meeting the complex requirements of market-leading companies in Financial
Services, Health & Life Sciences, High-Tech, Manufacturing, Communications
and Media. With corporate headquarters in San Mateo, California, Siperian has
offices throughout the United States and in Toronto, Canada, and an EMEA
office in London. Visit them at: http://www.siperian.com or call
+1-866-747-3742.

Siperian and Siperian MDM Hub are trademarks of Siperian, Inc.
      All other trademarks are the property of their respective holders

    MEDIA CONTACTS:
    Chris McCoin or Richard Smith
    McCoin & Smith Communications LLC
    +1-508-429-5988 (Chris) or +1-978-433-3304 (Rick)
    chris@mccoinsmith.com or rick@mccoinsmith.com

Web site: http://www.siperian.com