TOKYO, July 2 /PRNewswire/ --

- After Exhaustive Research and Testing iREP has Chosen KENSHOO 
SEARCH(TM) as its Platform for Search Engine Marketing

KENSHOO SEARCH(TM) has been selected to be the core search engine
marketing platform for one of Japan's largest SEM agencies, iREP. Kenshoo was
able to deliver a platform that is not only the most advanced in the field of
SEM but is also fully compatible with Japanese and iREP's unique customer
needs. iREP will utilize KENSHOO SEARCH(TM)'s cutting edge technology to
implement its search strategy, sophisticatedly manage and optimize
effectively their client's search engine marketing campaigns.

KENSHOO SEARCH(TM) is the only 3rd generation SEM solution on the market.
It is based on the Quality Management(TM) Approach which optimizes all
aspects of search campaigns to utilize the synergistic benefits of the opaque
search marketing model. In addition to optimization, KENSHOO SEARCH(TM)
unique technology automates many of the tedious cross channel SEM management
tasks. It is highly scalable and robust platform which can manage cross
channel activity with millions of keywords, ads and landing pages.

iREP's outstanding reputation makes it a strategic client for Kenshoo,
and selecting Kenshoo will help iREP to maintain its status as a top SEM
marketing firm in Japan. "KENSHOO SEARCH(TM) is the technology that we needed
in order to gain leverage over our further competition in the search
marketing field," said Mr. Masayuki Takayama, President of iREP.

"We are honored to collaborate with iREP's team and company, one of
Japan's advanced and largest SEM agencies. iREP carries the flag of
possessing and implementing next generation technology for SEM. We see a
compelling alignment with the Japanese tech market demands and Kenshoo's
advanced offerings. We foresee a great future for these relations going
forward," said Yoav Izhar-Prato, CEO and co-founder of Kenshoo.

About iREP

iREP is a leading company in the search engine marketing professional
services field in Japan. The company's full suite of search engine marketing
offerings includes paid search, SEO, web analytics and landing page
optimization. iREP possesses the latest cutting edge technology and expertise
on search engine marketing and remains on the forefront of this rapidly
evolving market.

iREP was founded in 1997 and is headquartered in Tokyo, Japan. The
company was listed on the Hercules Market of Osaka Securities Exchange in
2006. http://www.irep.co.jp/english

About Kenshoo Ltd

Kenshoo (http://www.kenshoo.com) is a provider of end-to-end search 
marketing automated technology for advertisers and agencies worldwide. The 
company's flagship product KENSHOO SEARCH(TM) provides automated Quality 
Management(TM) for cross-platform search campaigns. Kenshoo's unique 
technology and approach enables advertisers and agencies worldwide to reach 
high volumes, optimize campaigns and to boost ROI.

Kenshoo is backed by venture capital firms Sequoia Capital and Arts
Alliance. http://www.kenshoo.com

Contact:

    Alon Sheafer
    VP Products & Marketing
    Kenshoo Ltd
    Email: marketing@kenshoo.com
    Phone: +972-3-7466500