LUDWIGSHAFEN, Germany, July 8 /PRNewswire/ --     In this special video edition of our podcast "Chemistry of Innovations"
you will learn how energy efficiency helps to protect the climate.

Video at http://www.basf.com/climate

Energy efficiency is the most important single future source of energy to
supply the growing energy demand and to protect the climate. Being energy
efficient in industry, mobility and housing will offer the biggest potential
to use energy more efficiently. Just through energy efficiency and with 
already existing technologies it's possible to curb our predicted increasing 
global energy demand and thus the CO2-emissions by the year 2030 
significantly.

BASF Corporate Communications started a regular bilingual Podcast service
in April 2007 to report on future topics, BASF's innovations and research and
development activities in an easy-to-understand, informative and entertaining
way.

Podcast Chemistry of Innovations, English editions:
    http://www.basf.com/podcast

    Direct subscription via RSS-Feed or iTunes (search for "basf"):
    http://corporate.basf.com/en/podcast/innovation.xml

    More information:

    Solutions for global challenges - Climate protection
    http://www.basf.com/climate

    Climate protection at BASF
    http://corporate.basf.com/en/sustainability/oekologie/klimaschutz

    Carbon balance of BASF
    http://corporate.basf.com/en/sustainability/oekologie/klimaschutz/co2bilanz.htm

    How BASF products contribute to climate protection
    http://corporate.basf.com/en/sustainability/oekologie/klimaschutz/produktbeitrag.htm

    More podcasts:

    Podcast - The Chemical Reporter: http://www.basf.com/podcast



In these entertaining weekly episodes our Chemical Reporter answers
questions on Chemistry in our everyday life.

RSS-subscription: http://corporate.basf.com/en/podcast/reporter.xml

Direct iTunes subscription when iTunes is installed (or search for
"basf"):

The Chemical Reporter
    http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=251506632

    Chemistry of Innovations
    http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=251506634



The use of the material is royalty-free when naming the source. We
appreciate information on the use to podcast@basf.com

BASF is the world's leading chemical company: The Chemical Company. Its
portfolio ranges from oil and gas to chemicals, plastics, performance
products, agricultural products and fine chemicals. As a reliable partner
BASF helps its customers in virtually all industries to be more successful.
With its high-value products and intelligent solutions, BASF plays an
important role in finding answers to global challenges such as climate
protection, energy efficiency, nutrition and mobility. BASF has more than
95,000 employees and posted sales of almost EUR58 billion in 2007. BASF
shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and
Zurich (AN). Further information on BASF is available on the Internet at
http://www.basf.com.

Editorial contact for Podcast:

    For the UK:

    BASF plc
    Chris Wilson
    Corporate Communications
    Phone: +44-161-488-5616
    Fax: +44-161-488-4133
    E-Mail: chris.wilson@basf.com

    For the US:

    BASF Corporation
    Betsy Arnone
    Corporate Communications
    Phone: +1-973-245-7865
    Fax: +1-973-245-6714
    E-Mail: betsy.arnone@basf.com

    For Europe:
    
    BASF SE
    Rainer Mueller-Mueffelmann
    Corporate Innovation Communications
    Phone: +49-621-60-41040
    Fax: +49-621-60-20548
    E-Mail: podcast@basf.com