JOHANNESBURG, South Africa and DUBAI, United Arab Emirates, July 21 /PRNewswire/ --

Qualcomm Incorporated (Nasdaq: QCOM), a leading developer and innovator
of advanced wireless technologies and data solutions, today announced the
appointments of James Munn as the company's vice president of business
development for Sub-Sahara Africa and Jay Srage as its vice president of
business development for the Middle East and North Africa. In these roles,
Munn and Srage will lead Qualcomm's business operations in the regions and
manage the Company's strategic relationships with regional customers,
including network operators, infrastructure equipment providers, mobile
handset vendors and value-added service developers.

"The Middle East and Africa are complex blends of diverse market segments
that present unique challenges and considerable growth opportunities to
Qualcomm. James and Jay both bring an exceptional mix of telecom and consumer
product industry expertise to their positions, making them ideal candidates
to spearhead our growing business development efforts in the regions," said
Jing Wang, executive vice president of Qualcomm Asia Pacific and Middle
East/Africa. "The insight and leadership of these two executives puts
Qualcomm in a good position to strengthen its existing partnerships and
foster new relationships to expand its market reach."

Before joining Qualcomm, Munn was vice president of Samsung's mobile
division in South Africa, where he spearheaded Samsung's sales and marketing
activities and played a leading role in growing its regional market share.
Previously, he spent 10 years with Ericsson and most recently served as the
director of consumer products for Sony Ericsson in South Africa. Prior to
this, Munn worked in Europe for Matsushita Communications (Panasonic) during
the time when Europe started to migrate from analog to digital mobile
networks. Munn earned a Bachelor of Arts in international marketing from the
University of Greenwich in London.

Srage spent more than 10 years at Texas Instruments (TI), most recently
overseeing marketing operations for TI's wireless terminals business unit.
Srage also co-managed TI Ventures, the company's venture finance fund, where
he directed TI's investments in start-up companies focused on the wireless
and telecommunications industries. In prior roles, Srage was involved in
marketing and business development for TI's digital audio business unit.
Srage earned a Master of Business Administration from the University of
Chicago, a Master of Science in electrical engineering from the University of
Michigan - Ann Arbor and a Bachelor of Science in electrical engineering from
the American University of Beirut.

Qualcomm Incorporated (http://www.qualcomm.com) is a leader in developing
and delivering innovative digital wireless communications products and
services based on CDMA and other advanced technologies. Headquartered in San
Diego, Calif., Qualcomm is included in the S&P 500 Index and is a 2008
FORTUNE 500(R) company traded on The Nasdaq Stock Market(R) under the ticker
symbol QCOM.

Qualcomm is a registered trademark of Qualcomm Incorporated. All other
trademarks are the property of their respective owners.

Press Contacts:
    Nono Matuwane, KCMC for Qualcomm SSA
    Phone: +27-11-772-1007
    Email: nono@kcmc.co.za

    Bianca Morgan, Gulf Hill & Knowlton for Qualcomm MENA
    Phone: +971-4-3344-930
    Email: bianca.morgan@hillandknowlton.com

    John Gilbert, Qualcomm Investor Relations
    Phone: +1-858-658-4813
    Email: ir@qualcomm.com



Web site: http://www.qualcomm.com