DUBLIN, Ireland and WASHINGTON, August 18 /PRNewswire/ --

- ringtones.mobi Site Launched for Worldwide Music Fans

dotMobi, the consortium behind .mobi - the only Internet address created
specifically for finding Web sites that work on mobile phones - today
announced the launch of ringtones.mobi, a site that makes it easier for music
fans to buy ringtones and mobile-friendly wallpaper images from independent
and established music acts.

ringtones.mobi, which is owned by Zameen Group, was created and is run by
Toronto-based ooober, a provider of mobile content management and marketplace
services, including self-serve storefronts and interactive text messaging
tools to help clients launch mobile media services.

"At ooober, we understand the significance of giving site owners or
content providers - whether companies or individuals - a way to promote their
content easily and securely on the mobile Web," said Kashif Hassan, chairman
and CEO of ooober. "A .mobi domain helps eliminate reservations about the
ability of sites to work on mobile phones, especially as the number of mobile
devices around the world continues to increase. We fully support dotMobi's
ongoing mission to ensure that sites, such as ringtones.mobi, are optimized
for mobile devices."

ringtones.mobi allows users to download and purchase content sold by
independent bands within the "Stores" section of the mobile site and offers a
quick way to sort for the latest tunes through an assortment of pre-listed
genres.

Amy Mischler, dotMobi's VP of Identity and Brand Services, said,
"ringtones.mobi was one of dotMobi's 'premium names.' And while it was
exciting to see ringtones.mobi sold at the T.R.A.F.F.I.C. East auction last
October for US$145,000, it's more exciting to see content come alive under
the name. And it's great to see a site that gives a wide variety of musicians
- especially independent ones - access to a global audience who are ready to
buy and listen to their music."

The dotMobi Premium Names list is a set of more than 5,000 commonly used
words that the dotMobi domain name registry set aside during its formation.
dotMobi was the first domain company to offer selected names directly to the
market via an auction process rather than a traditional "first come, first
served" process.

About Zameen Group

Zameen Group operates a global network of made-for-mobile web sites
enabling consumers to access digital media information, services and content
while on the go. Portfolio sites include apps.mobi, dine.mobi, move.mobi,
price.mobi and ringtones.mobi, with hundreds of more releases on the way. To
join the Zameen Group network, contact us at info@zameengroup.com.

For more information on Zameen Group please visit http://zameengroup.com
and, on mobile phones, http://zameen.mobi.

About ooober

ooober, is the industry's most comprehensive mobile content management
and delivery platform for Long Tail and User Generated content for social
networks. ooober provides a set of self-service, extensible tools enabling
content producers to create their own mobile multimedia storefronts, widgets
and text messaging campaigns.

For more information on ooober please visit http://ooober.com and, on
mobile phones, http://ooober.mobi.

About dotMobi

dotMobi (the informal name of mTLD Top Level Domain Ltd.), a consortium
headquartered in Dublin, Ireland, is leading the growth of internet use from
mobile phones with the .mobi domain name. Unique among domain name providers,
dotMobi ensures that services and sites developed around .mobi are optimized
for use by mobile devices. On-the-go consumers can have confidence that a web
site will work on their mobile phones when using a .mobi address.

dotMobi is backed by leading mobile operators, network & device
manufacturers, and internet content providers, including Ericsson, GSM
Association, Hutchison 3, Microsoft, Nokia, Orascom Telecom, Samsung
Electronics, Syniverse, T-Mobile, Telefonica Moviles, TIM, Visa and Vodafone.

For more information on dotMobi domains and registration information,
visit http://dotmobi.mobi. Visit the dotMobi blog at http://blog.mobi.

For more information, please contact:
    Vance Hedderel
    dotMobi
    +1-703-485-5563
    vhedderel@dotmobi.mobi

    Danielle Siemon
    A&R Edelman for dotMobi (US)
    +1-650-762-2947
    danielle.siemon@edelman.com

    Gareth Davies
    Edelman for dotMobi (Europe)
    +44-20-7344-1216
    gareth.davies@edelman.com

    Kashif Hassan
    ooober
    +1-416-234-1404, x224
    khassan@ooober.com

    Web site: http://www.dotmobi.mobi
              http://zameengroup.com
              http://ooober.com