SAN JOSE, California, October 6 /PRNewswire/ --

Atmel(R) Corporation (Nasdaq: ATML) has received a Readers Tech Choice
award from eg3 for its embedded development kit for CryptoController(TM)
(http://www.atmel.com/products/embedded/default.asp), Atmel's Trusted
Platform Module (TPM) for non-PC, embedded applications. This kit also earned
eg3's Editors Tech Choice Award. eg3.com is the leading non-biased news
source for embedded systems, dsp, real-time/rtos, chip design, FPGA, and
boards on the internet.

"We are honored to receive this recognition from eg3 and its technical
readership for our efforts in developing a kit that can truly be used by
design engineers today to create their own embedded security applications
using our advanced CryptoController technology," said Todd Slack, Business
Development Manager for Atmel.

The CryptoController development kit provides easy-to-use examples of how
to configure and utilize the TPM in the developer's own application. TPM
functionality is demonstrated, and source code is provided to enable
developers to quickly implement their own security applications, utilizing
the higher level of security provided by Atmel's CryptoController device.

The kit includes a small board that has a CryptoController chip connected
to an ARM(R) microprocessor, a 9-volt battery alternate supply cable, all the
necessary USB cables, and USB flash drive containing documentation and
demonstration software.

Availability and Pricing

The CryptoController development kit is available now at US$99.00. Please
contact your local Atmel sales office (http://www.atmel.com/contacts).
Product information may be retrieved at
http://www.atmel.com/products/embedded/.

About Atmel

Atmel is a worldwide leader in the design and manufacture of
microcontrollers, advanced logic, mixed-signal, nonvolatile memory and radio
frequency (RF) components. Leveraging one of the industry's broadest
intellectual property (IP) technology portfolios, Atmel is able to provide
the electronics industry with complete system solutions focused on consumer,
industrial, security, communications, computing and automotive markets.

(C) 2008 Atmel Corporation. All Rights Reserved. Atmel(R), Atmel logo and
combinations thereof and others, are registered trademarks,
CryptoController(TM) and others are trademarks of Atmel Corporation or its
subsidiaries. ARM(R) is a registered trademark of ARM Ltd. Other terms and
product names may be trademarks of others.

Information:

Atmel's CryptoController Trusted Platform Module product information may
be retrieved at http://www.atmel.com/products/embedded

Press Contacts:
    Nancy Moore, Marketing Communications Manager
    Tel: +1-719-540-3262, Email Nancy.Moore@atmel.com
    
    Helen Perlegos, Public Relations
    Tel: +1-408-487-2963, Email: hperlegos@atmel.com



Web site: http://www.atmel.com