RICHMOND, England, October 6 /PRNewswire/ --     IDOX plc (LON: IDOX) the specialist information and knowledge management
company, has chosen Increase CRM, to implement and host a Microsoft Dynamics
CRM solution.

In the first phase of the project, CRM experts Increase will provide IDOX
with Microsoft SureStep(R) implementation services and a Hosted Microsoft
Dynamics CRM 4.0 platform to streamline sales order processing and improve
sales forecasting accuracy.

"We needed a central CRM system to help improve our reporting
capabilities over our four Regional sales teams" comments John Bell, Project
Manager at IDOX. "We currently rely on a Saleslogix system in order to
provide sales forecast data to the IDOX Board. The system will also help us
speed up the integration of our recent acquisitions: CAPS and Plantech as
well as providing us with a superb platform for our critical commercial
data." he said.

As the leading provider of document management software and services to
UK local authorities, with a large market share, the IDOX sales team are
focused on the highest quality account management via hosted Microsoft
Dynamics CRM. Additionally, Increase's expertise will assist IDOX to more
effectively track these relationships through a series of feature rich
desktop, web or mobile device clients.

"We're extremely excited to work with such a successful and innovative
technologist," said George Bliss, Marketing Director at Increase CRM. "A CRM
strategy is all too often thought of as a means for boosting monthly sales
revenue, but often the advantages of CRM for account management can be
overlooked. This approach can increase the value of existing accounts which
is key in the current economic climate, when budgets are being constantly
squeezed and new spend is often deferred.

"Hosted Microsoft CRM, implemented with the Microsoft SureStep(R)
methodology will mean a rapid, low risk and successful implementation of CRM
for IDOX. At Increase we use Microsoft Dynamics CRM every day, so our Beyond
Demand(TM) service ensures customers become addicted to our solutions and see
hosted CRM as an integral part of their business."

About Increase CRM

Increase is passionate about making CRM software ridiculously easy,
addictive and affordable. Increase's customers include small and medium-sized
businesses in all sorts of market sectors. The thing they all have in common
is an ambition to grow, improve their efficiency, and provide their people
with the tools to serve their customers better.

Please contact:

    George Bliss
    Marketing Director 
    +44(0)2080991303
    george.bliss@increasecrm.com