READING, England, October 8 /PRNewswire/ --     Ricardo Eletro, a Brazilian consumer electronics retailer, has selected
Wipro Retail, a leading international IT and business services company, to
help the business improve its IT systems to compete in one of the world's
largest retail markets.

The retailer, which has over 240 stores across Brazil, wants to improve
its IT systems with Wipro Retail, so it can support the company's expansion
plans, while improving customer service levels and increasing profitability.
Solutions will be built using Oracle's Retail Business Suite.

Rodrigo Nunes, the co-founder of Ricardo Eletro, said, "The adoption of a
world-class solution brings the company to a higher level of maturity and
management anchored by best practice in retailing. The company is continuing
to grow rapidly, and we've recently acquired Lojas Mig, strengthening our
position in south-east and north-east regions of Brazil. The introduction of
this technology will help support our growth."

Nunes adds, "We must have access to critical business information which
will improve our decision making processes across the country. The business
needs to realise benefits quickly and the Wipro technology will enable the
business to deliver immediate results."

Mike Davies, General Manager, Wipro Retail, said, "Our knowledge within
the retail sector provides an insight into how process and technology can be
blended to improve a retailer's performance. The selection of Wipro Retail as
a preferred partner was based upon our continued ability to deliver high
quality technology within retail, along with the experience and pedigree of
our consultants. This implementation will support Ricardo Eletro's long term
plans for growth."

About Ricardo Eletro

Ricardo Eletro was founded in 1989 by Ricardo Nunes who had one intention
- to beat every deal offered by the competition.

In 18 years of operations the company now has 241 stores and 8,500
employees. Ricardo Eletro is continuing to blossom and is growing faster than
any other electronic retailer in South America.

http://www.ricardoeletro.com

About Wipro

Wipro is a $5 billion international IT and business services company that
delivers measurable value to the world's leading and best-known retailers
through the deployment of innovative IT-based solutions.

Our deep industry knowledge is backed by the industry's broadest range of
IT services and solutions (from Testing to TIS and ADSM, and from Consulting
to BPO), and 90,000+ resources based in Europe, India and Latin America.

Within the overall business, retail is important and continues to grow.
4,000+ people in the vertical are delivering world class services to many of
the world's leading retailers. The Enabler acquisition was part of the
continuing commitment to the sector.

In short we work with leading retail organisations on their business and
IT transformation programs to achieve competitive advantage, in Europe,
Americas and APAC.

For more information go to: http://www.wipro.com/retail/

    Emma Easterbrook
    PR Contact
    Fieldworks
    Tel: +44(0)1435-873080
    Emma@fieldworksmarketing.co.uk
    http://www.fieldworksmarketing.co.uk

    Cosima Wagner
    Marketing & Communications
    Wipro Retail
    Tel: +44(0)118-947-9587
    Cosima.wagner@wipro.com
    http://www.wipro.com/retail/retail

    Investor Contact:
    Jatin Dalal
    Jatin.dalal@wipro.com
    +91-80-25056143

    UK:
    Rahul Kadavakolu
    rahul.kadavakolu@wipro.com
    +44-7920205496