ATX Forms Strategic Partnership With Toyota to Launch U.S. Telematics Program


DALLAS-FORT WORTH, Texas, January 8 /PRNewswire/ --

ATX Group, a leading provider of telematics services to global automobile
manufacturers, announced today that it will partner with Toyota Motor Sales
(TMS) USA, Inc., to deploy Lexus Enform and Safety Connect, TMS' all-new
telematics platform.

ATX will provide multiple types of services including traditional
location-based crash and in-vehicle emergency button response, maintenance
reminders, and destination directions downloaded to the vehicle.

"ATX brings over a decade of experience launching a variety of successful
telematics platforms," said Jon Bucci, vice president, Advanced Technology
Department, TMS. "ATX's passion for telematics shows in their willingness to
meet our specific business needs as well as Toyota's high standards for
personalized, customer care."

For over a decade, ATX has developed and deployed telematics programs
primarily to serve vehicle manufacturers with high customer retention goals
and whose owners have high expectations for personalized customer service.
That heritage should prove valuable in meeting Toyota's strict quality
assurance standards for customer service and technical performance as well as
helping to maintain the consistently high customer satisfaction ratings that
both Lexus and Toyota generate.

"While ATX has been associated with a number of industry 'firsts' and
'bests,' we foresee that our partnership with Toyota will make us even
better," said Steve Millstein, president of ATX. "Toyota is a company that
strives to provide the best quality possible to its customers and believes in
doing things right from the start. This philosophy is the foundation of our
partnership."

ABOUT TOYOTA:

Toyota Motor Sales (TMS), U.S.A., Inc. is the marketing, sales,
distribution and customer service arm of Toyota, Lexus and Scion in the
United States, marketing products and services through a network of 1,422
Toyota, Lexus and Scion dealers in 49 states. Established in 1957, TMS and
its subsidiaries also are involved in distribution logistics and motorsports.
The company's main Web site is http://www.toyota.com.

ABOUT ATX:

With operations in Dallas-Fort Worth, Texas, and Dusseldorf, Germany, ATX
is one of the world's leading providers of customized telematics services to
global automobile manufacturers. ATX services, among the first to be launched
in the consumer vehicle market back in 1996, are provided to vehicle owners
through the brand names of its customers: Toyota, Lexus, BMW, PSA Peugeot
Citroen, Mercedes-Benz, Maybach, and Rolls-Royce Motor Cars.

Services by ATX provide enhanced safety, security and driving convenience
to vehicle owners, and include location-specific emergency and roadside
assistance, automatic collision notification, stolen vehicle recovery, remote
diagnostics, and real-time traffic and navigation assistance. ATX also
customizes services to help automobile manufacturers and their affiliated
dealerships use telematics data and multiple customer contact channels to
reduce costs, enhance vehicle servicing, and more closely manage customer
relationships and contacts with the vehicle through its lifetime. ATX is a
division of Cross Country Automotive Services (www.crosscountry-auto.com), a
leading provider of location-based automotive services.

For more information, visit www.atxg.com.

© PR Newswire Association LLC.

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