Sedo Witnesses Continued Growth in Secondary Domain Market in 2008


COLOGNE, Germany, February 3 /PRNewswire/ --

- Annual Report Shows More Than 77 Million USD in Domain Name Sales

Sedo, the leading online marketplace for buying and selling domain names,
today announced the findings of its annual Secondary Domain Market Study,
which revealed continued growth in demand for premium domains in 2008.
Valuable online real estate yielded 77 million USD in revenue, and resulted
in an overall eight percent sales increase over the 2007 total of 72 million
USD.

Sedo's complete report can be found online at:
http://www.sedo.com/press/domainmarketstudy2008-us.pdf

For the first time, a country code top-level domain (ccTLD), Kredit.de
(German word for credit), which sold for more than 1 million USD, ranked the
highest on Sedo's top 10 domain sales list of the year. In fact, the German
.de country code proved to be the strongest selling ccTLD of 2008 with 6,159
sales. The .co.uk was the second most popular with 1,305 domains and a sales
volume of more than 4 million USD. Meanwhile, Sedo oversaw its very first
sale of the Australian .com.au ccTLD. Freestuff.com.au was sold in July 2008
for 18,000 USD - an impressive figure for a ccTLD that is new to the
secondary domain market.

Sedo's complete list of highest selling domains of 2008, include:

    Kredit.de: 1,176,672 USD
    Invest.com: 1,015,000 USD
    Printer.com: 650,000 USD
    Villas.com: 478,149 USD
    Tell.com: 400,000 USD
    Lowfare.com: 365,000 USD
    Banners.com: 360,000 USD
    770.com: 350,000 USD
    SC.com: 300,000 USD
    Triplecreditreport.com: 260,000 USD



"Our annual results validate the continued investment momentum in the
secondary domain market, despite the slow economy," said Tim Schumacher,
Chief Executive Officer for Sedo. "We expect that high quality domain
marketplaces such as Sedo, will sustain industry growth this year and beyond
as companies, developers and entrepreneurs continue to leverage the web as an
effective marketing tool to boost revenue."

.com Remains King of the TLDs

Beyond the numbers above, Sedo's study showed that .com remained the most
wanted extension. As the best selling global TLD at Sedo, .com drew 76
percent of all sales. Coming in at number two was .net at nine percent, and
.info secured third place with seven percent of sales. These results remained
consistent with the generic top-level domain (gTLD) shares in 2007. Overall,
every global TLD except .biz saw an increase in the number of domains sold in
2008.

About Sedo

Sedo, an acronym for "Search Engine for Domain Offers," is the leading
online marketplace for buying and selling domain names and websites.
Headquartered in Cologne, Germany, with offices in Boston USA and London UK,
Sedo has assembled the world's largest database of domain names for sale,
with more than 14 million listings. The success of Sedo's model has attracted
a global membership base of more than 800,000 domain professionals. For
additional information, please visit http://www.sedo.com.

For more information, please contact:
    David Thorpe
    Sedo.com
    +49-221-340-30242
    david.thorpe@sedo.com

© PR Newswire Association LLC.

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