LUDWIGSHAFEN, Germany, February 4 /PRNewswire/ --     The discovery of fire opened up whole new worlds of taste for stone-age
humans. They could start turning those chunks of raw mammoth meat into
beautifully browned roast leg of mammoth and were benefiting from an
interesting chemical reaction. In 1912, did French chemist Louis Camille
Maillard begin to shed light on the chemical interactions that take place
when you roast or grill meat. In entertaining episodes our Chemical Reporter
answers questions of our Podcast listeners on Chemistry in our everyday life.

Direct subscription via RSS-Feed or iTunes (search for "basf"):
    http://corporate.basf.com/en/podcast/reporter.xml

    Podcast The Chemical Reporter, English edition:
    http://www.basf.com/podcast

    More podcasts:
    Podcast Chemistry of Innovations: http://www.basf.com/podcast



This podcast is the audible innovation magazine of BASF. Discover every
month how Chemistry can help to shape our future. The actual episode is on
"Food Fortification - Using Vitamins to Counter Malnutrition."

RSS-subscription: http://corporate.basf.com/en/podcast/innovation.xml

    Direct subscription of BASF Podcasts via RSS-Feed
    http://corporate.basf.com/en/podcast/reporter.xml
    http://corporate.basf.com/en/podcast/innovation.xml

    Direct iTunes subscription when iTunes is installed (or search for
    "basf"):
    http://phobos.apple.com/WebObjects/MZSearch.woa/wa/search?submit=seeAllLockups&entity=podcast&term=BASF&media=podcast



The use of the audio material is royalty-free. We appreciate information
on the use to podcast@basf.com.

BASF is the world's leading chemical company: The Chemical Company. Its
portfolio ranges from oil and gas to chemicals, plastics, performance
products, agricultural products and fine chemicals. As a reliable partner
BASF helps its customers in virtually all industries to be more successful.
With its high-value products and intelligent solutions, BASF plays an
important role in finding answers to global challenges such as climate
protection, energy efficiency, nutrition and mobility. BASF has more than
95,000 employees and posted sales of almost EUR58 billion in 2007. BASF
shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and
Zurich (AN). Further information on BASF is available on the Internet at
http://www.basf.com.

A podcast is available at
    http://www.presseportal.de/pm/16344/basf_se
    
    Editorial contact:
    For the UK:
    BASF plc
    Chris Wilson
    Corporate Communications
    Phone: +44-161-488-5616
    Fax: +44-161-488-4133
    E-Mail: chris.wilson@basf.com

    For the US:
    BASF Corporation
    Betsy Arnone
    Corporate Communications
    Phone: +1-973-245-7865
    Fax: +1-973-245-6714
    E-Mail: betsy.arnone@basf.com

    For Germany/Europe:
    BASF SE
    Rainer Mueller-Mueffelmann
    Corporate Innovation Communications
    Phone: +49-621-60-41040
    Fax: +49-621-60-20548
    E-Mail: podcast@basf.com