VICTORIA, Canada, April 2 /PRNewswire/ --     Neverblue, a premier global lead generation network, announced today that
it has signed an exclusive agreement with Bidz.com (NASDAQ: BIDZ), the
leading online jewelry retailer.

The agreement expands the relationship between the two companies and
names Neverblue the exclusive agency for Bidz.com and Buyz.com worldwide
display advertising. Following the announcement of Neverblue's international
expansion into Western Europe, the deal also makes Neverblue the exclusive
Performance Marketing Network for Bidz.com in France, Germany and the United
Kingdom.

"The Bidz.com and Neverblue relationship is a perfect example of how a
laser-focus on campaign ROI objectives can drive growth and profits for both
the client and the service provider," said Hakan Lindskog, CEO of Neverblue.
"By giving us the opportunity to become their agency of record, Bidz is
giving us the green light to invest aggressively in accelerating profitable
growth for both parties."

Historically, the relationship between the two companies has been strong
thanks to innovative custom creatives, consistently growing display and
search volumes, high quality traffic and profitable results. "We have a great
partnership with Bidz.com," stated Thomas McCarten, Neverblue's Account
Executive. "Bidz.com provides the best online jewelry experience in the
world, and we focus on profitable marketing campaigns for them. Together, we
have capitalized on the economic downturn and the increased availability of
quality media to profitably deliver more than 7 billion impressions for
Bidz.com in the last few months."

"Neverblue has developed a unique expertise in driving valuable growth
for Bidz.com. Now they have volunteered to expand their investment both in
display and international online marketing for us, and we only pay for
results. It is exactly the right kind of business relationship for this
economy," said Einaras Graurogkas, Director of Marketing, Bidz.com.

About Neverblue

Based in beautiful Victoria, British Columbia, Neverblue is a premier
global lead generation network that delivers millions of profitable customers
to clients from all over the world, including members of the Fortune
1000(TM). Neverblue is a wholly-owned, Canadian subsidiary company of Vertrue
Incorporated, an $800 million Internet direct marketing services company.

About Bidz.com

Bidz.com, founded in 1998, is an online retailer of jewelry. Bidz offers
its products through a live auction format as well as a fixed price online
retail store, Buyz.com. Bidz.com's auctions are also available in Spanish,
German and Arabic. To learn more about Bidz.com visit its website at
http://www.bidz.com.

For further information: Media Contact, Breanne Storey,
Marketing & Communications Coordinator, Neverblue, Email: pr@neverblue.com,
Phone: +1-250-386-5323 x 276, Mobile: +1-250-858-5323