Mobileye N.V. Teams With Delphi Corporation and With Volvo Car Corporation to Deliver Vital Vision Processing Technology for the Next Generation Volvo S60


AMSTERDAM, May 7 /PRNewswire/ --     Mobileye N.V., a global pioneer and leader in vision-based driver
assistance systems and analytics for automotive manufacturers and suppliers,
teams with Delphi Corporation and with Volvo Car Corporation to deliver vital
vision processing technology for the next generation Volvo S60, planned for a
mid-2010 debut. The safety enhancements on the new S60 sedan take active
safety to the next level with features like Full Speed Range Adaptive Cruise
Control and a Collision Warning and Mitigation system with full automatic
braking power, that not only detects moving and stationary vehicles but
pedestrians as well. The system warns the driver of an imminent collision and
automatically brakes the vehicle if the driver is not able to do so.

Mobileye N.V. provides the EyeQ2 vision processor chip and the vision
algorithms for Delphi's radar and vision system that is at the heart of the
Volvo S60's new active safety system. Delphi provides the sophisticated
camera module and radar sensor. Unlike most competitive systems that limit
braking power to 50 percent, the new Volvo system uses input from the Delphi
vision and radar sensors to allow full automatic braking power when it
estimates a high risk for collision with a pedestrian or a vehicle.

"Volvo's uncompromising safety philosophy matches our own mission of
keeping the driver focused, alert and responsive, regardless of concentration
levels or distractions," said Amnon Shashua, Ph.D., Chairman of Mobileye N.V.
and Professor of Computer Science at the Hebrew University of Jerusalem in
Israel. "We're pleased to be part of Volvo's safety solutions and technology
team."

The Volvo Car Corporation project is planned to be the first project
which uses the EyeQ2 chip developed by Mobileye. The EyeQ2 system on chip
enables the necessary processing power for the challenging task of pedestrian
detection, in addition to vehicle detection, lane detection and data fusion.
This system enhances the current Delphi - Mobileye system installed already
on previous Volvo car models.

The radar and vision systems use unique data fusion algorithms that
combine the inputs from radar and vision sensors to enhance functionality and
increase road safety. Visual and audible warnings are provided to the driver
if the Volvo active safety system estimates a high risk for a collision as
the vehicle approaches a pedestrian, a moving vehicle, or one that is
stationary. If the driver doesn't react to the warnings, the system will
automatically apply the brakes, to avoid or considerably reduce the effect of
the collision.

The ability to save lives via intelligent vision-based technology is one
area that automotive manufacturers, fleet operators, consumers and government
agencies agree on as a safety solution. The popularity of Mobileye's
technologies is further evidenced by the growing number of OEMs,
Manufacturers and Distributors that are integrating the life-saving systems
into their vehicles.

About Mobileye

Mobileye N.V. is headquartered in The Netherlands, with R&D in Israel and
offices in the U.S., Cyprus and Japan. Mobileye is a technological leader in
the area of advanced image sensing and processing technology for automotive
applications, with a product offering covering the entire range of vision
applications. Mobileye's unique monocular vision platform works as a third
eye to help drivers improve safety and avoid accidents, and has the potential
to revolutionize the way we drive. Mobileye's products of software algorithms
bundled into the EyeQ system-on-chip can be found in BMW, GM and Volvo models
since 2007.

Further information on Mobileye can be found at: http://www.mobileye.com

(c) 2009 Mobileye N.V. All rights reserved.

Contact:
    Mobileye N.V.
    Nicolas Slobinsky, Marketing Manager
    nicolas.slobinsky@mobileye.com
    +357-22664465



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