LONDON, May 27 /PRNewswire/ --

- Internet Users in Turkey Spend More Time Online and Consume More Pages
than Users in Other European Countries

comScore, Inc. (Nasdaq: SCOR), a leader in measuring the digital world,
today released its first report examining the online behavior of Internet
users in Turkey, based on data from the comScore World Metrix audience
measurement service. In April 2009, more than 17 million people in Turkey age
15 and older accessed the Internet from a home or work location, consuming an
average 3,044 pages per visitor.

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Seventh Largest Online Population in Europe

Of the 17 European countries individually reported by comScore, Germany's
online audience was the largest with 40 million visitors in April 2009,
followed by the U.K. (36.8 million visitors), and France (36.3 million
visitors). The Internet audience in Turkey was the seventh largest with 17.8
million visitors, making it the second largest country in Eastern Europe
behind Russia (31.3 million visitors). Internet users in Turkey were also
found to be the most engaged users in Europe, spending an average 32 hours
and viewing an average 3,044 pages of content per month.

Total Internet Users by Country*
    April 2009
    Total Europe, Age 15+ - Home & Work Locations
    Source: comScore World Metrix
    
                            Total        Average      Average
                           Unique       Hours per     Pages per
                           Visitors       Visitor      Visitor
        Country             (000)
    Germany                 40,000           22        2,601
    United Kingdom          36,820           29        2,482
    France                  36,348           28        2,971
    Russia                  31,303           15        2,228
    Italy                   21,230           19        1,790
    Spain                   18,636           25        2,398
    Turkey                  17,762           32        3,044
    Netherlands             12,009           25        2,712
    Sweden                   5,671           25        2,712
    Belgium                  5,470           19        2,032
    Switzerland              4,439           20        2,011
    Austria                  4,403           14        1,562
    Portugal                 3,774           19        1,725
    Denmark                  3,429           18        1,890
    Finland                  3,174           26        2,777
    Norway                   3,007           21        1,921
    Ireland                  1,749           17        1,641

    *Excludes traffic from public computers such as Internet cafes or access
     from mobile phones or PDAs. comScore estimates the size of Turkey's
     extended online universe, which includes all access points and those
     under the age of 15, to be 26,751,449.

"The online population of Turkey far surpasses the rest of Europe in
terms of time spent and content consumed per person," said Mike Read, SVP and
managing director, comScore Europe. "Much of this heavy engagement is driven
by usage of social networking and entertainment media sites, which maintain
users' attention for extended periods of time. There are certainly excellent
digital marketing and advertising opportunities in reaching these 17 million
Internet users who are so engaged with the medium."

Top 15 Internet Properties in Turkey

Google Sites ranked as the largest property in Turkey with more than 16
million visitors in April 2009, a reach of 90 percent of the total online
population. Microsoft Sites ranked second with 15.5 million, followed by
social networking site Facebook.com (12.8 million visitors) and DOL (10.1
million visitors), owner of Turkish-based entertainment and sports sites
Ekolay and Fanatik.

Top 15 Internet Properties in Turkey*
    Ranked by Total Unique Visitors (000)
    Total Turkey, Age 15+ - Home & Work Locations
    April-2009
    Source: comScore World Metrix
                                     Total       
                                    Unique
                                   Visitors
        Property                     (000)        % Reach
    Total Internet Audience:
     Turkey                          17,762        100%
    Google Sites                     16,003         90%
    Microsoft Sites                  15,516         87%
    Facebook.com                     12,770         72%
    DOL                              10,055         57%
    Milliyet.com.tr                   8,579         48%
    Blogcu.com                        8,285         47%
    Mynet A.S.                        7,852         44%
    AOL LLC                           7,577         43%
    Hurriyet                          6,835         38%
    Yahoo! Sites                      6,549         37%
    Wikimedia Foundation
     Sites                            6,516         37%
    Izlesene.com                      5,431         31%
    FRMTR.COM                         4,413         25%
    Gittigidiyor.com                  4,346         24%
    RapidShare AG                     4,334         24%

    *Excludes traffic from public computers such as Internet cafes or access
     from mobile phones or PDAs. comScore estimates the size of Turkey's
     extended online universe to be 26,751,449.

About comScore

comScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital
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