BASF Podcast: The Chemical Reporter - Why do Cherries Burst When it Rains?


LUDWIGSHAFEN, Germany, May 27 /PRNewswire/ --     The whole point of the skin of a cherry is to keep that from bursting.
The smooth, slippery envelope protects the fruit from falling prey to
funguses or microbes, and water usually just slides right off of one. But the
rainstorms feared by fruit-growers are a different matter. In entertaining
episodes our Chemical Reporter answers questions of our Podcast listeners on
Chemistry in our everyday life.

Direct listening at:
    http://www.basf.com/podcast/cherries

    Direct subscription via RSS-Feed or iTunes (search for "basf"):
    http://corporate.basf.com/en/podcast/reporter.xml

    Podcast The Chemical Reporter, English edition:
    http://www.basf.com/podcast

    More podcasts:
    Podcast Chemistry of Innovations: http://www.basf.com/podcast



This podcast is the audible innovation magazine of BASF. Discover every
month how Chemistry can help to shape our future. The actual episode is on
"Plant Health - Fit with Fungicides".

RSS-subscription: http://corporate.basf.com/en/podcast/innovation.xml

    Direct subscription of BASF Podcasts via RSS-Feed
    http://corporate.basf.com/en/podcast/reporter.xml
    http://corporate.basf.com/en/podcast/innovation.xml



Direct iTunes subscription when iTunes is installed (or search for
"basf"):
http://phobos.apple.com/WebObjects/MZSearch.woa/wa/search?submit=seeAllLockups&entity=podcast&term=BASF&media=podcast

The use of the audio material is royalty-free. We appreciate information
on the use to podcast@basf.com.

BASF is the world's leading chemical company: The Chemical Company. Its
portfolio ranges from chemicals, plastics and performance products to
agricultural products, fine chemicals as well as oil and gas. As a reliable
partner BASF helps its customers in virtually all industries to be more
successful. With its high-value products and intelligent solutions, BASF
plays an important role in finding answers to global challenges such as
climate protection, energy efficiency, nutrition and mobility. BASF has
approximately 97,000 employees and posted sales of more than EUR62 billion in
2008. BASF shares are traded on the stock exchanges in Frankfurt (BAS),

London (BFA) and Zurich (AN). Further information on BASF is available on
the Internet at http://www.basf.com.

A Podcast is available at:
    http://www.presseportal.de/pm/16344/1412559/basf_se

    Editorial contact:
    For the UK:
    BASF plc
    Chris Wilson
    Corporate Communications
    Phone: +44-161-488-5616
    Fax: +44-161-488-4133
    E-Mail: chris.wilson@basf.com

    For the US:
    BASF Corporation
    Betsy Arnone
    Corporate Communications
    Phone: +1-973-245-7865
    Fax: +1-973-245-6714
    E-Mail: betsy.arnone@basf.com

    For Germany/Europe:
    BASF SE
    Rainer Mueller-Mueffelmann
    Environmental Policy & Innovations
    Phone: +49-621-60-41040
    Fax: +49-621-60-20548
    E-Mail: podcast@basf.com



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