CAMBRIDGE, Massachusetts, June 4 /PRNewswire/ --

The global number of users paying for mobile video services will grow
five-fold from 2008 to 2014, surpassing 534 million, with a substantial
proportion of mobile net additions coming from emerging markets, according to
the latest report by Pyramid Research (www.pyr.com), the telecom research arm
of the Light Reading Communications Network (www.lightreading.com).

In Mobile Video Services: A Five-Year Global Market Forecast, Pyramid
Research analyzes the adoption and revenue opportunity for mobile video
services, which include paid video clips, music videos, TV episodes, TV
programming, and movies. In examining mobile video business models, the
82-page report focuses on customer-facing commercial offers and the
provisioning, pricing, and content strategies of mobile operators. It
forecasts uptake and revenue through 2014, both globally and by region.
Developments and opportunities related to 3G and 4G networks, mobile TV
broadcasting, downloading, streaming, side-loading, content, data usage,
smartphones, and other devices are also discussed in the report. It examines
market environments, regulatory influences, and operator strategies through
seven country case studies: Brazil, Chile, China, India, Italy, Japan, and
the U.S. Download an excerpt of this report here:
http://www.pyramidresearch.com/downloads.htm?id=1&sc=PR060409_VIDEO

Video is increasingly making its way into the mobile space across
developed and emerging markets. "Pyramid Research estimates that the global
number of users paying for mobile video services directly delivered to their
handsets will grow five-fold from 2008 to 2014, surpassing 534 million at the
end of the period," says Derek Medlin, senior analyst at Pyramid Research and
author of the report. "This is equivalent to 8.5 percent of all mobile
subscriptions, up from the current 2.5 percent level," he adds.

"The availability of improved devices and networks are contributing to a 
higher level of adoption and spending on mobile video services," says Medlin. 
"Pyramid Research believes that a substantial proportion of mobile net 
additions in the next five years will come from emerging markets, especially 
in Asia/Pacific, and will drive a 37 percent growth in total mobile 
subscriptions from 2009 to 2014," he explains. Markets such as Japan, Hong 
Kong, and South Korea already lead in terms of mobile video penetration of 
subscriptions, but Pyramid also expects important uptake in India in the next 
five years.

"Looking ahead, Asia/Pacific will remain in the top spot, attaining more 
than 281 million subscriptions by 2014, although we expect Latin America to 
grow at the fastest pace, increasing at a CAGR of 39 percent from 2009 to 
2014," Medlin says. "Because of intense competition in the video market, 
operators have to be creative when launching new services; to meet surging 
demand for video, mobile players are making network upgrades, reducing data 
charges, improving content, and offering more advanced handsets," he adds.

Mobile Video Services: A Five-Year Global Market Forecast is part of
Pyramid's research report series. A blend of primary research and qualitative
analysis, Pyramid's research reports offer comprehensive coverage of the
fixed and mobile communications space and enable those in the communications
industry to stay ahead of changing market dynamics.

Download an excerpt of this report here:
http://www.pyramidresearch.com/downloads.htm?id=1&sc=PR060409_VIDEO

Mobile Video Services: A Five-Year Global Market Forecast is priced at
US$2490 and can be purchased online here:
http://www.pyramidresearch.com/store/RPMOBILEVIDEOSERV0906.htm?sc=PR060409_VI
DEO or through Dave Williams via email at dave.williams@pyr.com or telephone
at +1-858-485-8870.

For more information about Pyramid Research's products and services,
please visit www.pyr.com or contact us at info@pyr.com.

About Pyramid Research

Pyramid Research (www.pyr.com) offers practical solutions to the complex
demands our clients face in the telecommunications, media and technology
industries. Our analysis is uniquely positioned at the intersection of
emerging markets, emerging technologies and emerging business models, powered
by the bottom-up methodology of our market forecasts for over 100 countries-a
distinction that has remained unmatched for more than 25 years. As the
telecom research arm of the Light Reading Communications Network, Pyramid
Research works with Heavy Reading, providing the communications industry's
most comprehensive market data, trusted research and insightful technology
analysis.

About Light Reading

Founded in 2000, Light Reading (www.lightreading.com) is the leading
online media, research, and focused event company serving the US$3 trillion
worldwide communications market. Lightreading.com is the ultimate source for
technology and financial analysis of the communications industry, leading the
media sector in terms of traffic, content, and reputation. Light Reading's
research arms, Heavy Reading and Pyramid Research, provide the most
comprehensive communications research, market data, and technology analysis
in close to 100 markets around the world. Light Reading produces nearly 20
targeted communications events including TelcoTV, Ethernet Expo New York and
Ethernet Expo London, The Tower Summit @ CTIA, and Optical Expo, as well as
focused one-day events tailored for cable, mobile, and wireline executives.
Light Reading was acquired by United Business Media in August 2005 and
operates as a unit of TechWeb.

About TechWeb

TechWeb (http://techweb.com/aboutus), the global leader in business
technology media, is an innovative business focused on serving the needs of
technology decision-makers and marketers worldwide. TechWeb produces the most
respected and consumed media brands in the business technology market. Today,
more than 13.3 million* business technology professionals actively engage in
our communities created around our global face-to-face events, Interop, Web
2.0, Black Hat, and VoiceCon; online resources such as the TechWeb Network,
Light Reading, Intelligent Enterprise, InformationWeek.com, bMighty.com, and
The Financial Technology Network; and the market leading, award-winning
InformationWeek, TechNet Magazine, MSDN Magazine, and Wall Street &
Technology magazines. TechWeb also provides end-to-end services including
next-generation performance marketing, integrated media, research, and
analyst services. TechWeb is a division of United Business Media, a global
provider of news distribution and specialist information services with a
market capitalization of more than US$2.5 billion.

*13.3 million business decision-makers: based on number of monthly
connections

About United Business Media Limited

UBM (UBM.L) focuses on two principal activities: worldwide information
distribution, targeting and monitoring; and, the development and monetization
of B2B communities and markets. UBM's businesses inform markets and serve
professional commercial communities - from doctors to game developers, from
journalists to jewelry traders, from farmers to pharmacists - with integrated
events, online, print and business information products. Our 6,500 staff in
more than 30 countries are organized into specialist teams that serve these
communities, bringing buyers and sellers together, helping them to do
business and their markets to work effectively and efficiently. For more
information, go to http://www.unitedbusinessmedia.com.

Press contact:

    Jennifer Baker
    +1-617-871-1910
    jbaker@pyr.com