ST JOHN'S, Antigua, June 15 /PRNewswire/ --

- Renowned Bodog.com Domain Becomes Brand's Global Portal

Bodog Europe joins Bodog Asia and the Morris Mohawk Gaming Group in
celebrating the triumphant return of http://www.bodog.com as the Bodog
brand's global online portal. Bodog's US brand licensee, the Morris Mohawk
Gaming Group, acquired the domain earlier this year and will be operating its
site at that URL. However, the world-renowned http://www.bodog.com domain
will be the global portal for all brand licensees worldwide.

"The return of the domain will be extremely positive for all of the
brand's licensees and will prove hugely beneficial as Bodog Europe continues
to accelerate our market penetration here in the UK and Europe," says Bodog
Europe Managing Director, Keith McDonnell. "Type bodog.com into any browser,
anywhere on Earth, and you'll be directed to the appropriate brand licensee
site - hopefully ours."

"The Bodog brand licensing model is absolutely unique in the sector - it
is the only online gaming brand on Earth that is licensed to multiple
operators, each of us holding the exclusive rights to the brand within our
territories. The strength of the brand, coupled with deep regional expertise,
makes this model truly powerful. And, by the brand licensees sharing this
global portal, we can each multiply the effectiveness of our marketing
efforts and campaigns and leverage coordinated search engine programs - this
is just one example of many of the fantastic synergies made possible by this
pioneering business model."

"Business benefits aside, the rebirth of the http://www.bodog.com domain
was an exciting moment for us all at Bodog Europe - we are thrilled to be a
part of the return of one of the industry's most prestigious and recognizable
domains."

The official return of the Bodog.com domain is just one of a growing list
of achievements and milestones, marking 2009 as a banner year for the Bodog
brand. With an expanding market and a number of upcoming product and market
announcements, 2009 is shaping up to be among the brand's best years.

About Bodog Europe

Bodog Europe (http://www.bodog.co.uk) is the exclusive licensee of the
"Bodog" brand for online gaming services within Europe, offering world-class
sports betting, a thriving and dynamic poker community, and a full Las
Vegas-style casino with more than 80 web-based and downloadable games. Bodog
Europe does not offer gaming services within the United States of America and
is regulated and overseen by the Antigua and Barbuda Financial Services
Regulatory Commission, Directorate of Offshore Gaming, which was designated
and recognized by the UK's Department of Culture, Media and Sport Antigua and
Barbuda as a trusted, highly-regulated, "white listed" jurisdiction effective
Nov. 3, 2008. Play the game, don't let the game play you - for more
information about responsible gambling visit http://www.gambleaware.co.uk.