JAKARTA, June 25 /PRNewswire/ --

- Advanced Features of Acision Text Suite Provide Indonesian
Mobile Subscribers With an Improved and More Personal Messaging Experience

Acision, the world's leading messaging company, and Telkomsel, the
leading operator of cellular telecommunications services in Indonesia, have
launched an advanced SMS service to Telkomsel's 75 million customers using
the award winning Acision Message Plus. Branded as SMS Pro, the service will
be available to both pre-paid and post-paid subscribers of Telkomsel.

As part of Acision Text Suite, the world's first open service text
architecture, Acision Message Plus is designed to provide Telkomsel's
customers with an unprecedented control over their messaging experience.
Mobile users can now block unsolicited SMS or SMS spam, set up automatic
replies, introduce message forwarding, automatically copy messages to another
mobile number and set up SMS white-list, where subscribers can define up to
10 numbers that they want to receive SMS form - all from their handset.

With a mobile penetration rate currently at 50%, Indonesia is one of the
fastest growing mobile markets in Asia Pacific, especially in the prepaid
segment. Having relied upon Acision's messaging infrastructure to cope with
considerable capacity increases over the last nine years, Telkomsel turned to
its strategic partner to identify key technologies that will secure greater
revenues from SMS, differentiate their messaging offerings and create
services that help increase customer loyalty.

Nirwan Lesmana, General Manager, Marketing Communications at Telkomsel
said: "As the first Message Plus deployment in the Indonesian market, we are
committed to providing our customers with a personalised text messaging
experience while offering our customers full control in managing that
experience."

Rory Buckley, Chief Executive of Acision, added: "With 75 million
subscribers, Telkomsel processes staggering amounts of messaging traffic
daily and there is still room for SMS volume growth. By launching Acision
Message Plus, Telkomsel has embraced an innovative and compelling strategy to
draw subscribers towards premium content and higher value interactions. This
creates new revenue streams, more value added SMS traffic and an enhanced
customer user experience."

NOTES TO EDITORS

About Acision

Acision is the world's leading messaging company, providing communication
solutions for over 300 network operators and service providers globally.
http://www.acision.com/moreinfo

About Telkomsel (http://www.telkomsel.com)

As a service leader, Telkomsel is currently trusted to serve
more than 75 million customers or more than 50% of cellular users in
Indonesia. Telkomsel is the operator which launched 3G service in September
2006 and has the biggest 3G community with more than 9.2 million customers in
more than 140 cities. Telkomsel is a cellular operator with the broadest
network covering more than 95% of Indonesian population.